It might seem logical, at the first glance, to agree with the advertising director to allocate a big share of the budget to reach the public through advertising because fewer people attended Super Screen-produced movies last year. However, the author relies on what might be less credible or even unproven assumptions which I will distinguish them below.
Firstly, the argument states that the percentage of positive reviews about specific movies increased, but the author does not mention the percentage clearly. Perhaps, the percentage increased about only 1% that would not be much considerable. There is other assumption that people may like specific characters and they vote to them. Also, the marketing department does not report about the number of people and the kind of movies they analyze.
Secondly, what stated in the argument is that the problem with the low attention is not due to the low quality of the movies. It does not the perfect result the director can get from the voters because people who love cinema and watching movies a lot always are aware of the latest technology. The company may pay attention to the quality of the movie and after that, if the people 's attention does not change we can accept this reason may be plausible.
Finally, the writer does not mention anything about the cost of this kind of movies during the past year. Perhaps the cost increased last year and people prefer to watch the movies in regular quality and they just vote to their favorite movies on the website. There is no rational relationship between voting to the movies and the quality of the screen and the movies people watch.
In order to fully evaluate this argument, we need to have a significant amount of additional evidence before accepting or refusing it completely. In order to improve the argument as a whole, the company can take a survey from viewers and consider all factors in the survey and show a clear result of it. After all, we can reach a better perspective and the manager can make the best decision.
To put it briefly, despite the argument suffers from several problems we cannot absolutely rely on it or reject it without perusing additional assumptions. The author can strengthen his or her assertion by changing states referred to the mentioned solutions. Without these changes, the argument is implausible and the reasoning is faulty.
Essay evaluation report
samples:
https://www.testbig.com/gmatgre-argument-task-essays/following-taken-me…
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Attribute Value Ideal
Final score: ??? out of 6
Category: Poor Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 18 15
No. of Words: 399 350
No. of Characters: 1934 1500
No. of Different Words: 204 200
Fourth Root of Number of Words: 4.469 4.7
Average Word Length: 4.847 4.6
Word Length SD: 2.538 2.4
No. of Words greater than 5 chars: 152 100
No. of Words greater than 6 chars: 102 80
No. of Words greater than 7 chars: 66 40
No. of Words greater than 8 chars: 36 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 22.167 21.0
Sentence Length SD: 6.576 7.5
Use of Discourse Markers (%): 0.556 0.12
Sentence-Text Coherence: 0.319 0.35
Sentence-Para Coherence: 0.621 0.50
Sentence-Sentence Coherence: 0.163 0.07
Number of Paragraphs: 6 5
Transition Words or Phrases used:
also, briefly, but, finally, first, firstly, however, if, may, second, secondly, so, then, after all, kind of
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 10.0 19.6327345309 51% => More to be verbs wanted.
Auxiliary verbs: 15.0 12.9520958084 116% => OK
Conjunction : 17.0 11.1786427146 152% => OK
Relative clauses : 7.0 13.6137724551 51% => More relative clauses wanted.
Pronoun: 29.0 28.8173652695 101% => OK
Preposition: 57.0 55.5748502994 103% => OK
Nominalization: 15.0 16.3942115768 91% => OK
Performance on vocabulary words:
No of characters: 1987.0 2260.96107784 88% => OK
No of words: 400.0 441.139720559 91% => More content wanted.
Chars per words: 4.9675 5.12650576532 97% => OK
Fourth root words length: 4.472135955 4.56307096286 98% => OK
Word Length SD: 2.60973058954 2.78398813304 94% => OK
Unique words: 209.0 204.123752495 102% => OK
Unique words percentage: 0.5225 0.468620217663 111% => OK
syllable_count: 618.3 705.55239521 88% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 4.96107784431 81% => OK
Article: 9.0 8.76447105788 103% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 8.0 4.22255489022 189% => OK
Performance on sentences:
How many sentences: 18.0 19.7664670659 91% => OK
Sentence length: 22.0 22.8473053892 96% => OK
Sentence length SD: 37.3931811966 57.8364921388 65% => OK
Chars per sentence: 110.388888889 119.503703932 92% => OK
Words per sentence: 22.2222222222 23.324526521 95% => OK
Discourse Markers: 6.05555555556 5.70786347227 106% => OK
Paragraphs: 6.0 5.15768463074 116% => OK
Language errors: 0.0 5.25449101796 0% => OK
Sentences with positive sentiment : 11.0 8.20758483034 134% => OK
Sentences with negative sentiment : 5.0 6.88822355289 73% => OK
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.206395347163 0.218282227539 95% => OK
Sentence topic coherence: 0.0579212346253 0.0743258471296 78% => OK
Sentence topic coherence SD: 0.0565763732511 0.0701772020484 81% => OK
Paragraph topic coherence: 0.0969956666986 0.128457276422 76% => OK
Paragraph topic coherence SD: 0.0418078979602 0.0628817314937 66% => OK
Essay readability:
automated_readability_index: 13.1 14.3799401198 91% => Automated_readability_index is low.
flesch_reading_ease: 57.61 48.3550499002 119% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 10.7 12.197005988 88% => OK
coleman_liau_index: 11.84 12.5979740519 94% => OK
dale_chall_readability_score: 8.44 8.32208582834 101% => OK
difficult_words: 94.0 98.500998004 95% => OK
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 10.8 11.1389221557 97% => OK
text_standard: 11.0 11.9071856287 92% => OK
What are above readability scores?
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Rates: 83.33 out of 100
Scores by essay e-grader: 5.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.