The following appeared in a memorandum from the manager of WWAC radio station.
"To reverse a decline in listener numbers, our owners have decided that WWAC must change from its current rock-music format. The decline has occurred despite population growth in our listening area, but that growth has resulted mainly from people moving here after their retirement. We must make listeners of these new residents. We could switch to a music format tailored to their tastes, but a continuing decline in local sales of recorded music suggests limited interest in music. Instead we should change to a news and talk format, a form of radio that is increasingly popular in our area."
Write a response in which you discuss what specific evidence is needed to evaluate the argument and explain how the evidence would weaken or strengthen the argument.
It is stated in the memorandum that, WWAC must change current rock music format as number of listener are contracting day by day even after population of the city is burgeoning. Additionally, manager support his came by giving evidence that people moving here are aged and they must not like the rock-music. However, before the recommendation can be properly evaluated some question must be answer.
To begin with, what if retired people moved to this area like rock-music of their generation? Or what is the possibility that music which is being broadcasting on WWAC is not of their generation? Maybe, retire people like rock-music of their generation and radio station is playing music of latest generation which is leading to debacle. If this happens to be true, then it is blatant that people will not like music broadcasted on this radio station. So instead of changing format of the music it is blatant that generation of the music must be change.
Moreover, what is the possibility that changing to a news and talk format will entice more listeners? Or why people will like to hear news on radio where they can simply watch or read? Maybe , problem is not with the broadcast, maybe it is with add between to music which is irritating people or fostering people to stop listening to this station. Maybe, people will not like to hear news on radio when they can watch live news on television and read it is newspaper. If this happens to be true then conclusion drawn from the original argument is weakened.
Finally, what if people don’t like to hear radio anymore? Or what if people like to watch instead of listen? As technology is advancing radio listener are fading away. Maybe, many people are shifting towards television which is leading to decrease in number of radio listener. If this happens to be true, then it is plausible that number of radio listener will decrease day by day and claim made by manager of WWAC does not hold any water.
In conclusion, evidence provided by the manager, that support his claim, are dubious as well as erroneous. However, if more all the question is answer and more evidences are provided then it may strengthen the argument.
Comments
e-rater score report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 20 15
No. of Words: 376 350
No. of Characters: 1756 1500
No. of Different Words: 153 200
Fourth Root of Number of Words: 4.403 4.7
Average Word Length: 4.67 4.6
Word Length SD: 2.493 2.4
No. of Words greater than 5 chars: 116 100
No. of Words greater than 6 chars: 85 80
No. of Words greater than 7 chars: 56 40
No. of Words greater than 8 chars: 35 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 18.8 21.0
Sentence Length SD: 6.12 7.5
Use of Discourse Markers (%): 0.55 0.12
Sentence-Text Coherence: 0.345 0.35
Sentence-Para Coherence: 0.57 0.50
Sentence-Sentence Coherence: 0.12 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 3, column 289, Rule ID: THE_SUPERLATIVE[2]
Message: A determiner is probably missing here: 'of the latest'.
Suggestion: of the latest
...tion and radio station is playing music of latest generation which is leading to debacle....
^^^^^^^^^
Line 5, column 191, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...ere they can simply watch or read? Maybe , problem is not with the broadcast, mayb...
^^
Line 5, column 470, Rule ID: SENTENCE_FRAGMENT[1]
Message: “If” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...on television and read it is newspaper. If this happens to be true then conclusion...
^^
Line 5, column 559, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...from the original argument is weakened. Finally, what if people don’t like to he...
^^^^^
Line 7, column 110, Rule ID: SENTENCE_FRAGMENT[1]
Message: “As” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...people like to watch instead of listen? As technology is advancing radio listener ...
^^
Transition Words or Phrases used:
finally, however, if, may, moreover, so, then, well, in conclusion, as well as, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 32.0 19.6327345309 163% => OK
Auxiliary verbs: 13.0 12.9520958084 100% => OK
Conjunction : 11.0 11.1786427146 98% => OK
Relative clauses : 14.0 13.6137724551 103% => OK
Pronoun: 29.0 28.8173652695 101% => OK
Preposition: 56.0 55.5748502994 101% => OK
Nominalization: 16.0 16.3942115768 98% => OK
Performance on vocabulary words:
No of characters: 1814.0 2260.96107784 80% => OK
No of words: 375.0 441.139720559 85% => More content wanted.
Chars per words: 4.83733333333 5.12650576532 94% => OK
Fourth root words length: 4.40055868397 4.56307096286 96% => OK
Word Length SD: 2.59973098166 2.78398813304 93% => OK
Unique words: 161.0 204.123752495 79% => More unique words wanted.
Unique words percentage: 0.429333333333 0.468620217663 92% => More unique words wanted or less content wanted.
syllable_count: 567.0 705.55239521 80% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 0.0 8.76447105788 0% => OK
Subordination: 6.0 2.70958083832 221% => Less adverbial clause wanted.
Conjunction: 3.0 1.67365269461 179% => OK
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 20.0 19.7664670659 101% => OK
Sentence length: 18.0 22.8473053892 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 33.4086815065 57.8364921388 58% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 90.7 119.503703932 76% => OK
Words per sentence: 18.75 23.324526521 80% => OK
Discourse Markers: 4.65 5.70786347227 81% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 5.0 5.25449101796 95% => OK
Sentences with positive sentiment : 11.0 8.20758483034 134% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 5.0 4.67664670659 107% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.201353356711 0.218282227539 92% => OK
Sentence topic coherence: 0.0698113740398 0.0743258471296 94% => OK
Sentence topic coherence SD: 0.0603974322442 0.0701772020484 86% => OK
Paragraph topic coherence: 0.116093710637 0.128457276422 90% => OK
Paragraph topic coherence SD: 0.0748024768309 0.0628817314937 119% => OK
Essay readability:
automated_readability_index: 10.7 14.3799401198 74% => Automated_readability_index is low.
flesch_reading_ease: 61.67 48.3550499002 128% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.1 12.197005988 75% => OK
coleman_liau_index: 10.79 12.5979740519 86% => OK
dale_chall_readability_score: 7.43 8.32208582834 89% => OK
difficult_words: 69.0 98.500998004 70% => More difficult words wanted.
linsear_write_formula: 11.5 12.3882235529 93% => OK
gunning_fog: 9.2 11.1389221557 83% => OK
text_standard: 11.0 11.9071856287 92% => OK
What are above readability scores?
---------------------
Rates: 58.33 out of 100
Scores by essay e-grader: 3.5 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.