The following memorandum is from the business manager of Happy Pancake House restaurants."Recently, butter has been replaced by margarine in Happy Pancake House restaurants throughout the southwestern United States. This change, however, has had little im

In the above mentioned argument, the business manager of Happy Pancake restaurants assumes that majority of the customers dining in his chain of restaurants are happy with the change of butter to margarine in the food menu. However,his/her decision about the replacement plans if inspected with scrutiny seems to be rife with various loopholes.

Firstly, the manager states that as a feedback, less complaints have been received from the customers.He/she supports his claim by mentioning the percentage of populace who have complained i.e.-2%. Nevertheless, this feedback does not necessarily infer that rest of the 98% of the total customers are happy with the change. It might be probable that the way in which most of the people give feedback might be different.Few customers might be showing their dissatisfaction by reducing the tip, while some might have just shifted to some other restaurant. This leaves the restaurant chain clueless about the customer response.

Secondly, the manager claims the change based on server report. Nonetheless, this claim seems to be inadequate as no adequate mention of the no. of servers who have given the report. May be the servers who have reported might belong to only one restaurant of the Happy Pancake chain. Also, the survey pattern has not been put forth. Had the manger enlisted the survey pattern, the argument would have appeared more logical. If a feedback form or questionnaire is given to the customers to fill in regarding the shift from butter to margarine,then the argument might hold more weight. In addition, as a sign of gratitude for filling in the survey feedback, a small gift or discount coupon for the next visit may be given.

Thirdly, the manager doubts the ability of the customers to distinguish between butter and margarine. Might be this indifference is true for the south western region. However, if at all the chain wishes to expand it's business from south to north or any other region, such change may not be equally acceptable. The people of north or east might have a significantly better taste of butter or margarine. Also, they might be capable enough of distinguishing between these two ingredients instantly. Thus, based on the demographics of each region the change may not be valid. This can lead to
future loss to the restaurant chain.

Hence, if the chain wants to maintain it's name in the market, it should undoubtedly work on the aforementioned clauses.

Votes
Average: 5 (3 votes)
Essay Categories

Grammar and spelling errors:
Line 1, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
In the above mentioned argument, the bus...
^^^^^^^^^^^
Line 1, column 243, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma
Suggestion: , his
...r to margarine in the food menu. However,his/her decision about the replacement plan...
^^^^
Line 2, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ems to be rife with various loopholes. Firstly, the manager states that as a fe...
^^^^^^^^^^^^
Line 2, column 61, Rule ID: FEWER_LESS[2]
Message: Did you mean 'fewer'? The noun complaints is countable.
Suggestion: fewer
... the manager states that as a feedback, less complaints have been received from the ...
^^^^
Line 2, column 114, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: He
...s have been received from the customers.He/she supports his claim by mentioning th...
^^
Line 2, column 269, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...feedback does not necessarily infer that rest of the 98% of the total customers a...
^^
Line 2, column 432, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: Few
...people give feedback might be different.Few customers might be showing their dissat...
^^^
Line 3, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... clueless about the customer response. Secondly, the manager claims the change ...
^^^^^^^^^^^^^
Line 3, column 200, Rule ID: HE_VERB_AGR[8]
Message: The proper name in singular (May) must be used with a third-person verb: 'is'.
Suggestion: is
... servers who have given the report. May be the servers who have reported might be...
^^
Line 3, column 218, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...given the report. May be the servers who have reported might belong to only one r...
^^
Line 3, column 555, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma
Suggestion: , then
...rding the shift from butter to margarine,then the argument might hold more weight. In...
^^^^^
Line 4, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...oupon for the next visit may be given. Thirdly, the manager doubts the ability ...
^^^^^^^^^^^^^^^
Line 4, column 603, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...hange may not be valid. This can lead to future loss to the restaurant chain. ...
^^^
Line 6, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... future loss to the restaurant chain. Hence, if the chain wants to maintain it...
^^^^^^^^^^^^^^^^^

Transition Words or Phrases used:
also, but, first, firstly, hence, however, if, may, nevertheless, nonetheless, regarding, second, secondly, so, then, third, thirdly, thus, while, in addition

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 17.0 19.6327345309 87% => OK
Auxiliary verbs: 16.0 12.9520958084 124% => OK
Conjunction : 6.0 11.1786427146 54% => More conjunction wanted.
Relative clauses : 8.0 13.6137724551 59% => More relative clauses wanted.
Pronoun: 23.0 28.8173652695 80% => OK
Preposition: 58.0 55.5748502994 104% => OK
Nominalization: 8.0 16.3942115768 49% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.

Performance on vocabulary words:
No of characters: 2045.0 2260.96107784 90% => OK
No of words: 402.0 441.139720559 91% => More content wanted.
Chars per words: 5.08706467662 5.12650576532 99% => OK
Fourth root words length: 4.47771567384 4.56307096286 98% => OK
Word Length SD: 2.88995742434 2.78398813304 104% => OK
Unique words: 208.0 204.123752495 102% => OK
Unique words percentage: 0.517412935323 0.468620217663 110% => OK
syllable_count: 621.9 705.55239521 88% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 9.0 4.96107784431 181% => OK
Article: 8.0 8.76447105788 91% => OK
Subordination: 5.0 2.70958083832 185% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 3.0 4.22255489022 71% => OK

Performance on sentences:
How many sentences: 22.0 19.7664670659 111% => OK
Sentence length: 18.0 22.8473053892 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 52.439122516 57.8364921388 91% => OK
Chars per sentence: 92.9545454545 119.503703932 78% => OK
Words per sentence: 18.2727272727 23.324526521 78% => OK
Discourse Markers: 7.18181818182 5.70786347227 126% => OK
Paragraphs: 6.0 5.15768463074 116% => OK
Language errors: 14.0 5.25449101796 266% => Less language errors wanted.
Sentences with positive sentiment : 9.0 8.20758483034 110% => OK
Sentences with negative sentiment : 7.0 6.88822355289 102% => OK
Sentences with neutral sentiment: 6.0 4.67664670659 128% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.158127094775 0.218282227539 72% => OK
Sentence topic coherence: 0.0487412996181 0.0743258471296 66% => OK
Sentence topic coherence SD: 0.0566789012661 0.0701772020484 81% => OK
Paragraph topic coherence: 0.0827240750814 0.128457276422 64% => OK
Paragraph topic coherence SD: 0.0646599311614 0.0628817314937 103% => OK

Essay readability:
automated_readability_index: 11.7 14.3799401198 81% => Automated_readability_index is low.
flesch_reading_ease: 61.67 48.3550499002 128% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.1 12.197005988 75% => OK
coleman_liau_index: 12.24 12.5979740519 97% => OK
dale_chall_readability_score: 8.38 8.32208582834 101% => OK
difficult_words: 98.0 98.500998004 99% => OK
linsear_write_formula: 14.0 12.3882235529 113% => OK
gunning_fog: 9.2 11.1389221557 83% => OK
text_standard: 9.0 11.9071856287 76% => OK
What are above readability scores?

---------------------

Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.

Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 21 15
No. of Words: 409 350
No. of Characters: 1985 1500
No. of Different Words: 208 200
Fourth Root of Number of Words: 4.497 4.7
Average Word Length: 4.853 4.6
Word Length SD: 2.668 2.4
No. of Words greater than 5 chars: 136 100
No. of Words greater than 6 chars: 100 80
No. of Words greater than 7 chars: 72 40
No. of Words greater than 8 chars: 43 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 19.476 21.0
Sentence Length SD: 8.716 7.5
Use of Discourse Markers (%): 0.714 0.12
Sentence-Text Coherence: 0.291 0.35
Sentence-Para Coherence: 0.491 0.50
Sentence-Sentence Coherence: 0.076 0.07
Number of Paragraphs: 5 5