'The following is a memorandum from the business manager of a television station.“Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this time period, most of the c

The business manager of the suggests that time devoted to local news and weather which was previously reduced, should be increased to attract more viewers and to avoid losing advertisement revenue. However, no soild explanation is given why incresing the time dedicated to local news and weater would give in the mentioned resuls.

The complaints received about the coverage of local news and weather do not necessarily suggest that the viewers were not satisfied with the time duration of these sections of the late-night show. The complaints could have been regarding the qulity of the content in these two sections or the presentation, like the grapics used to show the weater report, of the two sections. If the complaints indeed were regarding the decreased time slots of these sections then resoring the previous durations could help to address these complaints.

It is also assumed that local businesses cancelled their advertising contracts due to the change in time dedicated to weater and local news. This may not have been the case, the cancellation of contracts coud be driven by a number of reasons. Local businesses could have realised that late night slot shows have less viewers than evening slot shows with not much difference in advertising costs. They could have also found that more people prefer to watch soaps late night insted of news.

They could also have found better ways of advertising than television, online and newspaper advertisements could have proved to be more beneficial for the businesses. A general trend of shifting from T.V. advertisements to online advertisements could also have been the reason for cacellation of contracts. More and more people now spend more time on their phones and laptons than on seeing T.V. and online advertisements would thus cater to a larger audience. It is unlikely that the late-night news show will not lose more advertising revenue if this is the case.

Finally, complaints don't indicate that the viewership of the late night show had decreased, it just shows that people were not satisfied with the content. If the decrease in time duration of the weather and local news sections was did not result in loss of viewers,there is no reason to believe that restoring the lenght of the sections will result in an increse in viewers of the late-night news program.

Votes
Average: 6.6 (3 votes)
Essay Categories

Grammar and spelling errors:
Line 3, column 378, Rule ID: SENTENCE_FRAGMENT[1]
Message: “If” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...the weater report, of the two sections. If the complaints indeed were regarding th...
^^
Line 5, column 313, Rule ID: FEWER_LESS[2]
Message: Did you mean 'fewer'? The noun viewers is countable.
Suggestion: fewer
...ealised that late night slot shows have less viewers than evening slot shows with no...
^^^^
Line 9, column 21, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...his is the case. Finally, complaints dont indicate that the viewership of the lat...
^^^^
Line 9, column 232, Rule ID: BEEN_PART_AGREEMENT[1]
Message: Consider using a past participle here: 'done'.
Suggestion: done
...the weather and local news sections was did not result in loss of viewers,there is ...
^^^
Line 9, column 265, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma
Suggestion: , there
...ns was did not result in loss of viewers,there is no reason to believe that restoring ...
^^^^^^

Transition Words or Phrases used:
also, finally, however, if, may, regarding, so, then, thus

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 16.0 19.6327345309 81% => OK
Auxiliary verbs: 13.0 12.9520958084 100% => OK
Conjunction : 11.0 11.1786427146 98% => OK
Relative clauses : 10.0 13.6137724551 73% => More relative clauses wanted.
Pronoun: 22.0 28.8173652695 76% => OK
Preposition: 50.0 55.5748502994 90% => OK
Nominalization: 9.0 16.3942115768 55% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.

Performance on vocabulary words:
No of characters: 1960.0 2260.96107784 87% => OK
No of words: 385.0 441.139720559 87% => More content wanted.
Chars per words: 5.09090909091 5.12650576532 99% => OK
Fourth root words length: 4.4296068528 4.56307096286 97% => OK
Word Length SD: 2.72842770844 2.78398813304 98% => OK
Unique words: 175.0 204.123752495 86% => More unique words wanted.
Unique words percentage: 0.454545454545 0.468620217663 97% => OK
syllable_count: 594.0 705.55239521 84% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 4.96107784431 121% => OK
Article: 5.0 8.76447105788 57% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.

Performance on sentences:
How many sentences: 15.0 19.7664670659 76% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 25.0 22.8473053892 109% => OK
Sentence length SD: 39.7365770488 57.8364921388 69% => OK
Chars per sentence: 130.666666667 119.503703932 109% => OK
Words per sentence: 25.6666666667 23.324526521 110% => OK
Discourse Markers: 3.86666666667 5.70786347227 68% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 5.0 5.25449101796 95% => OK
Sentences with positive sentiment : 7.0 8.20758483034 85% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 4.0 4.67664670659 86% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.248789573123 0.218282227539 114% => OK
Sentence topic coherence: 0.101786148045 0.0743258471296 137% => OK
Sentence topic coherence SD: 0.0826525528371 0.0701772020484 118% => OK
Paragraph topic coherence: 0.166693324306 0.128457276422 130% => OK
Paragraph topic coherence SD: 0.0689668839323 0.0628817314937 110% => OK

Essay readability:
automated_readability_index: 15.4 14.3799401198 107% => OK
flesch_reading_ease: 54.56 48.3550499002 113% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 11.9 12.197005988 98% => OK
coleman_liau_index: 12.54 12.5979740519 100% => OK
dale_chall_readability_score: 8.08 8.32208582834 97% => OK
difficult_words: 78.0 98.500998004 79% => More difficult words wanted.
linsear_write_formula: 13.5 12.3882235529 109% => OK
gunning_fog: 12.0 11.1389221557 108% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?

---------------------

Rates: 58.33 out of 100
Scores by essay e-grader: 3.5 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.

argument 1 -- OK

argument 2 -- OK

argument 3 -- duplicated to argument 2
----------------
Need to argue against the conclusion always. For this topic it is:

Therefore, in order to attract more viewers to the program and to avoid losing any further advertising revenues, we should restore the time devoted to weather and local news to its former level.

---------------------

Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 15 15
No. of Words: 387 350
No. of Characters: 1920 1500
No. of Different Words: 173 200
Fourth Root of Number of Words: 4.435 4.7
Average Word Length: 4.961 4.6
Word Length SD: 2.645 2.4
No. of Words greater than 5 chars: 127 100
No. of Words greater than 6 chars: 97 80
No. of Words greater than 7 chars: 68 40
No. of Words greater than 8 chars: 48 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 25.8 21.0
Sentence Length SD: 6.949 7.5
Use of Discourse Markers (%): 0.8 0.12
Sentence-Text Coherence: 0.38 0.35
Sentence-Para Coherence: 0.637 0.50
Sentence-Sentence Coherence: 0.15 0.07
Number of Paragraphs: 5 5