The following is a memorandum from the business manager of a television station.
"Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this period, most of the complaints received from viewers were concerned with our station's coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have canceled their advertising contracts with us. Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand our coverage of weather and local news on all our news programs."
Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.
In the argument, based on some reasons author is recommending that time devoted to weather and local news should be increased. Although, at first glance argument might seem convincing, there are many flaws and assumptions made in the argument. Which are as follows:
First assumption is made here is that most of the complaints received from viewers were concerned with station's coverage of weather and local news. Here, what complaints were registered about the coverage should be taken into consideration. It is possible that people might have complained about the inaccuracy of weather and local news, but they still want to watch national news rather than weather and local news, which will weaken the argument. Otherwise, if the complaints are for the timing of weather and local news, then it would strengthen the argument. So, evidence of type of complaints should be taken into consideration.
Second, in the argument it is mentioned that most of the complaints were concerned with weather and local news. So here evidence of the number of complaint is required. If the number is very less, say for example 10, then most of the complaints might mean 6 to 8, which is not a significant number to decide anything, which will weaken the argument. If the number of complaints were high (say 500-600), then they should take some action for this, which would strengthen the argument.
Third, the assumption made here is that loss of advertise from local business is significant. Here, evidence of profit from the advertise of local business should be taken into consideration. If it contributes very less part of the total advertisement revenue, then they can ignore the loss of that local business, which will weaken the argument. But, if the revenue from that local business advertise is high then they should take some action, which will strengthen the argument. So, evidence for the revenue from that local business advertise should be taken into consideration before taking any further action.
In summary, only the complaints received from the viewers and loss of local business advertise would not suffice to take any decision. In addition, number of complaints made, type of complaints and the percentage of revenue from local business advertise should be taken into consideration for the argument to be valid.
Grammar and spelling errors:
Line 6, column 88, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...st of the complaints were concerned with weather and local news. So here evidence...
^^
Line 6, column 393, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...f the number of complaints were high say 500-600, then they should take some acti...
^^
Line 8, column 125, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...nificant. Here, evidence of profit from the advertise of local business should be taken into ...
^^^^^^^^^^^^^
Discourse Markers used:
['but', 'first', 'if', 'second', 'so', 'still', 'then', 'third', 'for example', 'in addition', 'in summary']
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance in Part of Speech:
Nouns: 0.235849056604 0.25644967241 92% => OK
Verbs: 0.162735849057 0.15541462614 105% => OK
Adjectives: 0.0754716981132 0.0836205057962 90% => OK
Adverbs: 0.0495283018868 0.0520304965353 95% => OK
Pronouns: 0.0188679245283 0.0272364105082 69% => OK
Prepositions: 0.146226415094 0.125424944231 117% => OK
Participles: 0.0495283018868 0.0416121511921 119% => OK
Conjunctions: 2.72124672838 2.79052419416 98% => OK
Infinitives: 0.0141509433962 0.026700313972 53% => OK
Particles: 0.0 0.001811407834 0% => OK
Determiners: 0.0919811320755 0.113004496875 81% => OK
Modal_auxiliary: 0.0448113207547 0.0255425247493 175% => OK
WH_determiners: 0.0188679245283 0.0127820249294 148% => OK
Vocabulary words and sentences:
No of characters: 2331.0 2731.13054187 85% => OK
No of words: 379.0 446.07635468 85% => More content wanted.
Chars per words: 6.15039577836 6.12365571057 100% => OK
Fourth root words length: 4.41224685777 4.57801047555 96% => OK
words length more than 5 chars: 0.34036939314 0.378187486979 90% => OK
words length more than 6 chars: 0.263852242744 0.287650121315 92% => OK
words length more than 7 chars: 0.213720316623 0.208842608468 102% => OK
words length more than 8 chars: 0.150395778364 0.135150697306 111% => OK
Word Length SD: 2.72124672838 2.79052419416 98% => OK
Unique words: 143.0 207.018472906 69% => More unique words wanted.
Unique words percentage: 0.377308707124 0.469332199767 80% => More unique words wanted or less content wanted.
Word variations: 39.0633246071 52.1807786196 75% => OK
How many sentences: 18.0 20.039408867 90% => OK
Sentence length: 21.0555555556 23.2022227129 91% => OK
Sentence length SD: 38.9657969678 57.7814097925 67% => OK
Chars per sentence: 129.5 141.986410481 91% => OK
Words per sentence: 21.0555555556 23.2022227129 91% => OK
Discourse Markers: 0.611111111111 0.724660767414 84% => OK
Paragraphs: 5.0 5.14285714286 97% => OK
Language errors: 3.0 3.58251231527 84% => OK
Readability: 47.44077983 51.9672348444 91% => OK
Elegance: 1.86734693878 1.8405768891 101% => OK
Coherence and Cohesion:
Essay topic to essay body coherence: 0.458409072181 0.441005458295 104% => OK
Sentence sentence coherence: 0.200168985915 0.135418324435 148% => OK
Sentence sentence coherence SD: 0.103630458385 0.0829849096947 125% => OK
Sentence paragraph coherence: 0.618475519716 0.58762219726 105% => OK
Sentence paragraph coherence SD: 0.142405079037 0.147661913831 96% => OK
Sentence topic coherence: 0.222953707546 0.193483328276 115% => OK
Sentence topic coherence SD: 0.0929979996955 0.0970749176394 96% => OK
Paragraph paragraph coherence: 0.472363390729 0.42659136922 111% => OK
Paragraph paragraph coherence SD: 0.0963655699574 0.0774707102158 124% => OK
Paragraph topic coherence: 0.324851120539 0.312017818177 104% => OK
Paragraph topic coherence SD: 0.0624611070044 0.0698173142475 89% => OK
Task Achievement:
Sentences with positive sentiment : 2.0 8.33743842365 24% => More positive sentences wanted.
Sentences with negative sentiment : 15.0 6.87684729064 218% => OK
Sentences with neutral sentiment: 1.0 4.82512315271 21% => More neutral sentences wanted.
Positive topic words: 2.0 6.46551724138 31% => OK
Negative topic words: 14.0 5.36822660099 261% => OK
Neutral topic words: 1.0 2.82389162562 35% => OK
Total topic words: 17.0 14.657635468 116% => OK
What are sentences with positive/Negative/neutral sentiment?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6 -- The score is based on the average performance of 20,000 argument essays. This e-grader is not smart enough to check on arguments.
---------------------
Note: This is not the final score. The e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.