The following is taken from a memo from the advertising director of the Super Screen Movie Production Company.
“According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the past year. Clearly, the contents of these reviews are not reaching enough'of our prospective Viewers. Thus, the problem lies not with the quality of our movies but with the public’s lack of awareness that movies of good quality are available. Super Screen should therefore allocate a greater share of its budget next year to reaching the public through advertising.”
The following argument is flawed for number of reasons. primarily the argument is based on unwarrented assumption that the contents of thease reviews are not reaching enough to the perspective viewer, rendering the conclusion that super screen should therefore allocate a greater share of its buget next year to reaching the public through advertising.
The argument fails to provide any justification that the decline in the attendence of people in super screen-produced movies even after the increase in percentage of positive reviews by movie reviewers about specefic super screen movie is due to lack of advertisment and the content of these revies are not reaching enough of the perspective viewers. It may be possible that these positive reviews about specific super screen-produced movies reaching to large number of perspective audience but the positive reviews are not evenhanded moreover it is possible that the people involved in the survey are working for super screen.
Had the argument provided the information and proof that the people involved in survey are evenhanded. even then, the argument would have to further prove that the perspective audience will relate to the people involved in survey.
The argument also leaves many unanswered questions. even if surveys are evenhanded it may be possible that these positive reviews about specific super screen-produced movies reaching to large number of perspective audience but they don't want to watch these movies, may be they are inclined towards some new technological breakthrough like netflix or internet to watch movies.
Because the argument make sevral unwarrented assumptions, it fails to make convencing case that through advertisment things can ium
Comments
Essay evaluation report
Attribute Value Ideal
Final score: 2.5 out of 6
Category: Poor Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 6 15
No. of Words: 267 350
No. of Characters: 1442 1500
No. of Different Words: 127 200
Fourth Root of Number of Words: 4.042 4.7
Average Word Length: 5.401 4.6
Word Length SD: 2.917 2.4
No. of Words greater than 5 chars: 117 100
No. of Words greater than 6 chars: 87 80
No. of Words greater than 7 chars: 68 40
No. of Words greater than 8 chars: 33 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 44.5 21.0
Sentence Length SD: 13.623 7.5
Use of Discourse Markers (%): 0.667 0.12
Sentence-Text Coherence: 0.55 0.35
Sentence-Para Coherence: 0.745 0.50
Sentence-Sentence Coherence: 0.179 0.07
Number of Paragraphs: 3 5
Grammar and spelling errors:
Line 1, column 57, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Primarily
...gument is flawed for number of reasons. primarily the argument is based on unwarrented as...
^^^^^^^^^
Line 4, column 103, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Even
...ople involved in survey are evenhanded. even then, the argument would have to furthe...
^^^^
Line 6, column 53, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Even
... also leaves many unanswered questions. even if surveys are evenhanded it may be pos...
^^^^
Line 6, column 233, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...number of perspective audience but they dont want to watch these movies, may be they...
^^^^
Line 6, column 266, Rule ID: MAY_BE[1]
Message: Did you mean 'maybe' (=perhaps)?
Suggestion: maybe
...t they dont want to watch these movies, may be they are inclined towards some new tech...
^^^^^^
Transition Words or Phrases used:
also, but, if, may, moreover, so, then, therefore
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 14.0 19.6327345309 71% => OK
Auxiliary verbs: 7.0 12.9520958084 54% => OK
Conjunction : 5.0 11.1786427146 45% => More conjunction wanted.
Relative clauses : 9.0 13.6137724551 66% => More relative clauses wanted.
Pronoun: 20.0 28.8173652695 69% => OK
Preposition: 36.0 55.5748502994 65% => OK
Nominalization: 16.0 16.3942115768 98% => OK
Performance on vocabulary words:
No of characters: 1466.0 2260.96107784 65% => OK
No of words: 266.0 441.139720559 60% => More content wanted.
Chars per words: 5.51127819549 5.12650576532 108% => OK
Fourth root words length: 4.03850299372 4.56307096286 89% => OK
Word Length SD: 2.94574721409 2.78398813304 106% => OK
Unique words: 129.0 204.123752495 63% => More unique words wanted.
Unique words percentage: 0.484962406015 0.468620217663 103% => OK
syllable_count: 460.8 705.55239521 65% => OK
avg_syllables_per_word: 1.7 1.59920159681 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 4.0 8.76447105788 46% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 0.0 4.22255489022 0% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 9.0 19.7664670659 46% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 29.0 22.8473053892 127% => The Avg. Sentence Length is relatively long.
Sentence length SD: 112.872045988 57.8364921388 195% => OK
Chars per sentence: 162.888888889 119.503703932 136% => OK
Words per sentence: 29.5555555556 23.324526521 127% => OK
Discourse Markers: 5.44444444444 5.70786347227 95% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 5.0 5.25449101796 95% => OK
Sentences with positive sentiment : 4.0 8.20758483034 49% => More positive sentences wanted.
Sentences with negative sentiment : 5.0 6.88822355289 73% => OK
Sentences with neutral sentiment: 0.0 4.67664670659 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.189369514377 0.218282227539 87% => OK
Sentence topic coherence: 0.0762770140448 0.0743258471296 103% => OK
Sentence topic coherence SD: 0.0801315379968 0.0701772020484 114% => OK
Paragraph topic coherence: 0.0918542323083 0.128457276422 72% => OK
Paragraph topic coherence SD: 0.0839769581952 0.0628817314937 134% => OK
Essay readability:
automated_readability_index: 19.3 14.3799401198 134% => OK
flesch_reading_ease: 33.58 48.3550499002 69% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 15.8 12.197005988 130% => OK
coleman_liau_index: 15.27 12.5979740519 121% => OK
dale_chall_readability_score: 8.7 8.32208582834 105% => OK
difficult_words: 61.0 98.500998004 62% => More difficult words wanted.
linsear_write_formula: 19.0 12.3882235529 153% => OK
gunning_fog: 13.6 11.1389221557 122% => OK
text_standard: 9.0 11.9071856287 76% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.