In order to reverse the recent decline in our profits, we must reduce operating expenses at Movies Galore's ten movie-rental stores. Since we are famous for our special bargains, raising our rental prices is not a viable way to improve profits. Last month our store in downtown Marston significantly decreased its operating expenses by closing at 6:00 p.m. rather than 9:00 p.m. and by reducing its stock by eliminating all movies released more than five years ago. Therefore, in order to increase profits without jeopardizing our reputation for offering great movies at low prices, we recommend implementing similar changes in our other nine Movies Galore stores."
The topic of the argument demonstrates that profit comes after reducing the opening hour of the stores. This looks like a simple and easy going idea but in fact it is not that simple as explained by this prompt. There are several unforeseen aspects in an argument. This argument rife with holes in an assumption: argument is not cogent.
First of all, author argues that profit comes by reducing the operating expenses. This is completely unpersuasive: author does not say about the details of the expenses. To get the profit revenue must be higher; expenses should be lower. It is needed to provide the effective way to achieve the higher revenue. Perhaps adroit worker may recover the best policy by using their skill. Active workers take lower time to complete the any task, which helps to collect the more money; which help to reduce the expenses.
The second and still weak flaw in the assumption is that one movie stock holder follow the rule to closed the office at 6 o' clock. Perhaps, at the evening time more customer needed to buy the movie. If we close early, it plummeted, the collection and it led the loss. Quality is major thing to attract the customer. Stock holder may increase the price. For this purpose they can take suggestion from the clients.
The second and still another weak assumption is that by eliminating the the old stock helps to attract the new customer; whereas, many people are still like the old collection. Stock manager may put the part time worker with little salary. He can choose the time to sell the movies. Closing time reduction is not the solution for this task. In order to make the profit we can use other good ideas that are not explained by the author.
To recapitulate, the given argument is not persuasive; it is also incomplete. Careful scrutiny of the evidence reveals that it shows the little credible support to the argument's conclusion. To get the profit more details research is required.
Grammar and spelling errors:
Line 2, column 231, Rule ID: SHOULD_BE_DO[1]
Message: Did you mean 'lowed', 'lowered'?
Suggestion: lowed; lowered
...enue must be higher; expenses should be lower. It is needed to provide the effective ...
^^^^^
Line 4, column 69, Rule ID: ENGLISH_WORD_REPEAT_RULE
Message: Possible typo: you repeated a word
Suggestion: the
... weak assumption is that by eliminating the the old stock helps to attract the new cust...
^^^^^^^
Line 4, column 69, Rule ID: DT_DT[1]
Message: Maybe you need to remove one determiner so that only 'the' or 'the' is left.
Suggestion: the; the
... weak assumption is that by eliminating the the old stock helps to attract the new cust...
^^^^^^^
Line 4, column 203, Rule ID: EN_COMPOUNDS
Message: This word is normally spelled with hyphen.
Suggestion: part-time
...d collection. Stock manager may put the part time worker with little salary. He can choos...
^^^^^^^^^
Line 4, column 435, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...s that are not explained by the author. To recapitulate, the given argument is n...
^^^
Line 5, column 169, Rule ID: POSSESIVE_APOSTROPHE[2]
Message: Possible typo: apostrophe is missing. Did you mean 'arguments'' or 'argument's'?
Suggestion: arguments'; argument's
...hows the little credible support to the arguments conclusion. To get the profit more deta...
^^^^^^^^^
Transition Words or Phrases used:
also, but, first, if, look, may, second, so, still, whereas, in fact, first of all
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 19.6327345309 81% => OK
Auxiliary verbs: 8.0 12.9520958084 62% => OK
Conjunction : 5.0 11.1786427146 45% => More conjunction wanted.
Relative clauses : 9.0 13.6137724551 66% => More relative clauses wanted.
Pronoun: 24.0 28.8173652695 83% => OK
Preposition: 39.0 55.5748502994 70% => OK
Nominalization: 14.0 16.3942115768 85% => OK
Performance on vocabulary words:
No of characters: 1612.0 2260.96107784 71% => OK
No of words: 338.0 441.139720559 77% => More content wanted.
Chars per words: 4.76923076923 5.12650576532 93% => OK
Fourth root words length: 4.28774723029 4.56307096286 94% => OK
Word Length SD: 2.43623918579 2.78398813304 88% => OK
Unique words: 186.0 204.123752495 91% => More unique words wanted.
Unique words percentage: 0.550295857988 0.468620217663 117% => OK
syllable_count: 508.5 705.55239521 72% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 4.96107784431 141% => OK
Article: 5.0 8.76447105788 57% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 5.0 4.22255489022 118% => OK
Performance on sentences:
How many sentences: 24.0 19.7664670659 121% => OK
Sentence length: 14.0 22.8473053892 61% => The Avg. Sentence Length is relatively short.
Sentence length SD: 32.081818146 57.8364921388 55% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 67.1666666667 119.503703932 56% => More chars_per_sentence wanted.
Words per sentence: 14.0833333333 23.324526521 60% => OK
Discourse Markers: 3.41666666667 5.70786347227 60% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 6.0 5.25449101796 114% => OK
Sentences with positive sentiment : 13.0 8.20758483034 158% => OK
Sentences with negative sentiment : 6.0 6.88822355289 87% => OK
Sentences with neutral sentiment: 5.0 4.67664670659 107% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.0752213786494 0.218282227539 34% => The similarity between the topic and the content is low.
Sentence topic coherence: 0.0201720042061 0.0743258471296 27% => Sentence topic similarity is low.
Sentence topic coherence SD: 0.0231524995319 0.0701772020484 33% => Sentences are similar to each other.
Paragraph topic coherence: 0.0372405467188 0.128457276422 29% => Maybe some paragraphs are off the topic.
Paragraph topic coherence SD: 0.0278618593262 0.0628817314937 44% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 8.1 14.3799401198 56% => Automated_readability_index is low.
flesch_reading_ease: 65.73 48.3550499002 136% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 7.6 12.197005988 62% => OK
coleman_liau_index: 9.79 12.5979740519 78% => OK
dale_chall_readability_score: 8.02 8.32208582834 96% => OK
difficult_words: 79.0 98.500998004 80% => More difficult words wanted.
linsear_write_formula: 7.0 12.3882235529 57% => Linsear_write_formula is low.
gunning_fog: 7.6 11.1389221557 68% => OK
text_standard: 8.0 11.9071856287 67% => The average readability is low. Need to imporve the language.
What are above readability scores?
---------------------
It is not exactly right on the topic in the view of e-grader. Maybe there is a wrong essay topic.
Rates: 16.67 out of 100
Scores by essay e-grader: 1.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.