The argument that increasing the time of weather and local news will help to attract more viewers and advertisers to the program is not completely sound, because it fails to address the already raised assumptions. Furthermore, the argument is full of holes and unwarranted assumption, lacking support for its conclusion.
First, the author assumes that the growth in advertisement revenue is directly proportional to the increase in weather/local news. But that may not be necessarily true if the advertisers had been more concerned about the season of their business rather than type of program shown. If they were to invest in advertisement only in certain period of year, increasing the weather and local news is no longer going to aid new improvement.
Furthermore, it may be the case where national news viewers were not much concerned about the program to make complain.There might be more numbers of national news viewers who didn't complain though their interest were not focused by the program. But the less numbers ofThus, the complain received was only by the less number of people who only favoured local/weather news.
Similarly, the local advertisers who advertised during late night may only compromise of negligible amount of advertisement revenue than the one who adversised during day. So, attracting those lost advertsers to the program back again may not yield any significant increase.
Finally, the author assumes that there are no other possibility for decrease in viewers and advertisers. The time devoted by viewers during late-night program might have been reduced due to factors such as loadshedding or problem faced by channel supplier during night.Similarly, for the same reason the advertisers had canceled their contracts.
Thus , the evidence provide for the support of authors conclusion that increasing the time of weather and local news will help to attract more viewers and advertisers, does little to prove for the conclusion. However the author could have strengthened the argument if he could provide the necessary evidence to support the unwarranted assumptions mentioned above. To strengthen the argument, author shouldprovide a valid evidence that there was no any cause for decrease in viewers and ads revenue, that the national niews viewers were equally concerned as other viewers to complain if they were unsatisfied with program and that the revenue obtained from late night advertisers were not negligible before.
Essay evaluation report
Attribute Value Ideal
Final score: 4.0 out of 6
Category: Good Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 14 15
No. of Words: 391 350
No. of Characters: 2036 1500
No. of Different Words: 177 200
Fourth Root of Number of Words: 4.447 4.7
Average Word Length: 5.207 4.6
Word Length SD: 2.755 2.4
No. of Words greater than 5 chars: 150 100
No. of Words greater than 6 chars: 127 80
No. of Words greater than 7 chars: 76 40
No. of Words greater than 8 chars: 50 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 27.929 21.0
Sentence Length SD: 10.84 7.5
Use of Discourse Markers (%): 0.929 0.12
Sentence-Text Coherence: 0.372 0.35
Sentence-Para Coherence: 0.372 0.50
Sentence-Sentence Coherence: 0.079 0.07
Number of Paragraphs: 1 5
Grammar and spelling errors:
Line 3, column 119, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: There
...rned about the program to make complain.There might be more numbers of national news ...
^^^^^
Line 3, column 176, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: didn't
...re numbers of national news viewers who didnt complain though their interest were not...
^^^^^
Line 3, column 254, Rule ID: FEWER_LESS[2]
Message: Did you mean 'fewer'? The noun numbers is countable.
Suggestion: fewer
...ere not focused by the program. But the less numbers ofThus, the complain received w...
^^^^
Line 3, column 275, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...e program. But the less numbers ofThus, the complain received was only by the less number of...
^^^^^^^^^^^^
Line 5, column 269, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: Similarly
... faced by channel supplier during night.Similarly, for the same reason the advertisers ha...
^^^^^^^^^
Line 6, column 5, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...sers had canceled their contracts. Thus , the evidence provide for the support of...
^^
Line 6, column 209, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: However,
...oes little to prove for the conclusion. However the author could have strengthened the ...
^^^^^^^
Line 6, column 445, Rule ID: NOW[2]
Message: Did you mean 'now' (=at this moment) instead of 'no' (negation)?
Suggestion: now
...provide a valid evidence that there was no any cause for decrease in viewers and a...
^^
Transition Words or Phrases used:
but, finally, first, furthermore, however, if, may, similarly, so, then, thus, such as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 18.0 19.6327345309 92% => OK
Auxiliary verbs: 10.0 12.9520958084 77% => OK
Conjunction : 12.0 11.1786427146 107% => OK
Relative clauses : 13.0 13.6137724551 95% => OK
Pronoun: 18.0 28.8173652695 62% => OK
Preposition: 45.0 55.5748502994 81% => OK
Nominalization: 12.0 16.3942115768 73% => OK
Performance on vocabulary words:
No of characters: 2079.0 2260.96107784 92% => OK
No of words: 386.0 441.139720559 88% => More content wanted.
Chars per words: 5.38601036269 5.12650576532 105% => OK
Fourth root words length: 4.43248042346 4.56307096286 97% => OK
Word Length SD: 2.96037660289 2.78398813304 106% => OK
Unique words: 186.0 204.123752495 91% => More unique words wanted.
Unique words percentage: 0.481865284974 0.468620217663 103% => OK
syllable_count: 641.7 705.55239521 91% => OK
avg_syllables_per_word: 1.7 1.59920159681 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 8.0 8.76447105788 91% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 2.0 1.67365269461 119% => OK
Preposition: 1.0 4.22255489022 24% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 14.0 19.7664670659 71% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 27.0 22.8473053892 118% => OK
Sentence length SD: 65.8794508236 57.8364921388 114% => OK
Chars per sentence: 148.5 119.503703932 124% => OK
Words per sentence: 27.5714285714 23.324526521 118% => OK
Discourse Markers: 6.14285714286 5.70786347227 108% => OK
Paragraphs: 6.0 5.15768463074 116% => OK
Language errors: 8.0 5.25449101796 152% => OK
Sentences with positive sentiment : 8.0 8.20758483034 97% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.337582949904 0.218282227539 155% => OK
Sentence topic coherence: 0.115969797967 0.0743258471296 156% => OK
Sentence topic coherence SD: 0.081773153929 0.0701772020484 117% => OK
Paragraph topic coherence: 0.174737464666 0.128457276422 136% => OK
Paragraph topic coherence SD: 0.0527002637632 0.0628817314937 84% => OK
Essay readability:
automated_readability_index: 17.7 14.3799401198 123% => OK
flesch_reading_ease: 35.61 48.3550499002 74% => OK
smog_index: 11.2 7.1628742515 156% => OK
flesch_kincaid_grade: 15.0 12.197005988 123% => OK
coleman_liau_index: 14.28 12.5979740519 113% => OK
dale_chall_readability_score: 8.49 8.32208582834 102% => OK
difficult_words: 86.0 98.500998004 87% => OK
linsear_write_formula: 12.0 12.3882235529 97% => OK
gunning_fog: 12.8 11.1389221557 115% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.