Nature's Way, a chain of stores selling health food and other health-related products, is opening its next franchise in the town of Plainsville. The store should prove to be very successful: Nature's Way franchises tend to be most profitable in areas where residents lead healthy lives, and clearly Plainsville is such an area. Plainsville merchants report that sales of running shoes and exercise clothing are at all-time highs. The local health club has more members than ever, and the weight training and aerobics classes are always full. Finally, Plainsville's schoolchildren represent a new generation of potential customers: these schoolchildren are required to participate in a fitness-for-life program, which emphasizes the benefits of regular exercise at an early age.
Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.
After looking at its on franchises performance, Plainsvilles’ sales reports on sportswear, and some other facts, Nature’s Way proposed to open a franchise in the town of Plainsville. Although this proposal sounds to be very convincing, it is based on assumptions repleted with holes and flaws.
First of all, Nature’s Way used the local report of the constant high sales of running shoes and athletic outwear to argue that residents in Plainsville lead a healthy life style. However, the company ignored to consider one fact: whether the residents wear these running shoes and exercise outfits to work out. It may be possible that people in this city prefer to wear casual and comfortable shoes and clothing as their routine. Unless Nature’s Way can prove that these running shoes and exercise apperal are actually used in working out, the connection it drew between the sales data and Plainsville’s healthy life style is invalid.
Besides, the company assumed the high enrollment of the the fitness classes is because of people in Plainsville are very physically active. However, they made this assumption without looking into how many fitness centers and how many fitness classes are offered in town. One alternative explanation of such a high enrollment of these classes is that the town simply does not that many courses offered. The limited course offers may make each training session full, however, it is unrealistic to conclude from this that the majority of the people in Plaisville are engaged in working out and living a healthy life.
What is more, the company believed that there is also a massive market among school childer, because now the students are required to participate in the fitness-for-life program at school. Nevertheless, the effectiveness of this program is unkown. How much will it improve students’ awareness of leading a healthy life? Even if students’ awareness are improved, how many of them will actually embark on activities that promot their health. Plus, schoolchildren’s life style deeply affected by their parents since the parents are mainly in charge of the schoolchildren’s life. Therefore, if the parents live an unhealthy life, that may actually influence how these children view heath. As a result, it is very presumptuous to assume a promising market among these children.
In short, Nature’s Way’s arguments seemed to be reasonable at the first glance; however, in order to support these arguments, the aspects discussed need to be taken into consideration.
Grammar and spelling errors:
Line 5, column 53, Rule ID: ENGLISH_WORD_REPEAT_RULE
Message: Possible typo: you repeated a word
Suggestion: the
... company assumed the high enrollment of the the fitness classes is because of people in...
^^^^^^^
Line 5, column 53, Rule ID: DT_DT[1]
Message: Maybe you need to remove one determiner so that only 'the' or 'the' is left.
Suggestion: the; the
... company assumed the high enrollment of the the fitness classes is because of people in...
^^^^^^^
Line 7, column 203, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...or-life program at school. Nevertheless, the effectiveness of this program is unk...
^^
Transition Words or Phrases used:
actually, also, besides, first, however, if, look, may, nevertheless, so, therefore, in short, as a result, first of all, what is more
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 20.0 19.5258426966 102% => OK
Auxiliary verbs: 7.0 12.4196629213 56% => OK
Conjunction : 10.0 14.8657303371 67% => OK
Relative clauses : 9.0 11.3162921348 80% => More relative clauses wanted.
Pronoun: 32.0 33.0505617978 97% => OK
Preposition: 58.0 58.6224719101 99% => OK
Nominalization: 8.0 12.9106741573 62% => OK
Performance on vocabulary words:
No of characters: 2170.0 2235.4752809 97% => OK
No of words: 403.0 442.535393258 91% => More content wanted.
Chars per words: 5.38461538462 5.05705443957 106% => OK
Fourth root words length: 4.48049772903 4.55969084622 98% => OK
Word Length SD: 3.19547488363 2.79657885939 114% => OK
Unique words: 215.0 215.323595506 100% => OK
Unique words percentage: 0.533498759305 0.4932671777 108% => OK
syllable_count: 667.8 704.065955056 95% => OK
avg_syllables_per_word: 1.7 1.59117977528 107% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 6.24550561798 96% => OK
Article: 7.0 4.99550561798 140% => OK
Subordination: 7.0 3.10617977528 225% => Less adverbial clause wanted.
Conjunction: 1.0 1.77640449438 56% => OK
Preposition: 3.0 4.38483146067 68% => OK
Performance on sentences:
How many sentences: 18.0 20.2370786517 89% => OK
Sentence length: 22.0 23.0359550562 96% => OK
Sentence length SD: 45.2104816865 60.3974514979 75% => OK
Chars per sentence: 120.555555556 118.986275619 101% => OK
Words per sentence: 22.3888888889 23.4991977007 95% => OK
Discourse Markers: 7.44444444444 5.21951772744 143% => OK
Paragraphs: 5.0 4.97078651685 101% => OK
Language errors: 3.0 7.80617977528 38% => OK
Sentences with positive sentiment : 10.0 10.2758426966 97% => OK
Sentences with negative sentiment : 4.0 5.13820224719 78% => OK
Sentences with neutral sentiment: 4.0 4.83258426966 83% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.211166765631 0.243740707755 87% => OK
Sentence topic coherence: 0.0639590064821 0.0831039109588 77% => OK
Sentence topic coherence SD: 0.0829140505297 0.0758088955206 109% => OK
Paragraph topic coherence: 0.142694346712 0.150359130593 95% => OK
Paragraph topic coherence SD: 0.0981301005694 0.0667264976115 147% => OK
Essay readability:
automated_readability_index: 15.1 14.1392134831 107% => OK
flesch_reading_ease: 40.69 48.8420337079 83% => OK
smog_index: 8.8 7.92365168539 111% => OK
flesch_kincaid_grade: 13.1 12.1743820225 108% => OK
coleman_liau_index: 14.22 12.1639044944 117% => OK
dale_chall_readability_score: 9.08 8.38706741573 108% => OK
difficult_words: 111.0 100.480337079 110% => OK
linsear_write_formula: 13.5 11.8971910112 113% => OK
gunning_fog: 10.8 11.2143820225 96% => OK
text_standard: 14.0 11.7820224719 119% => OK
What are above readability scores?
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Rates: 83.33 out of 100
Scores by essay e-grader: 5.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.