Consumers are faced with increasing numbers of advertisements from competing companies. To what extent do you think are consumers influenced by advertisements? What measures can be taken to protect them?
Customers nowadays are encountering the inundation of advertisements from a variety of producers who invest in promotion to approach their potential customers. The omnipresence of commercials misleads consumers and increases their spending, so protective measures are essential to be taken.
The fact that commercials of many products are flooding on the market has some negative impacts on buyers. Firstly, advertisements with persuasive but unreliable information can manipulate them. They are obsessed that possessing an advertised product can convert them into a perfect one who endorses the item. For that reason, they may make purchase without thinking and waste money for what they do not really need. Secondly, consumers have to pay for exorbitant price which includes advertising cost. This spending exponentially outnumbers the real value of products or services, but buyers are unaware of this hiden cost.
Therefore, both consumers and government need to take actions to protect buyers against repercussions that advertisements bring about. One practical measure is for consumers to raise their knowledge to make wise purchases. For example, instead of depending totally on misleading information and witty images provided in advertisements, they should take word-of-mouth feedbacks into account and buy only essential items. Furthermore, government should apply standardized prices for the same products of all brands, which will still maintain the competitiveness among many companies but customers will not have to pour a large amount of money into promotion cost.
In conclusion, since advertisements are too overwhelming, its target customers have to suffer many troubles. Thus, effective remedies should be taken by both individuals and authorities to mitigate the problems.
Transition Words or Phrases used:
but, first, firstly, furthermore, may, really, second, secondly, so, still, therefore, thus, for example, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 9.0 13.1623246493 68% => OK
Auxiliary verbs: 10.0 7.85571142285 127% => OK
Conjunction : 10.0 10.4138276553 96% => OK
Relative clauses : 8.0 7.30460921844 110% => OK
Pronoun: 16.0 24.0651302605 66% => OK
Preposition: 37.0 41.998997996 88% => OK
Nominalization: 8.0 8.3376753507 96% => OK
Performance on vocabulary words:
No of characters: 1539.0 1615.20841683 95% => OK
No of words: 263.0 315.596192385 83% => More content wanted.
Chars per words: 5.85171102662 5.12529762239 114% => OK
Fourth root words length: 4.02706775958 4.20363070211 96% => OK
Word Length SD: 3.20711558345 2.80592935109 114% => OK
Unique words: 169.0 176.041082164 96% => OK
Unique words percentage: 0.642585551331 0.561755894193 114% => OK
syllable_count: 472.5 506.74238477 93% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Interrogative: 0.0 0.384769539078 0% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 3.0 4.76152304609 63% => OK
Performance on sentences:
How many sentences: 14.0 16.0721442886 87% => OK
Sentence length: 18.0 20.2975951904 89% => OK
Sentence length SD: 42.9914561991 49.4020404114 87% => OK
Chars per sentence: 109.928571429 106.682146367 103% => OK
Words per sentence: 18.7857142857 20.7667163134 90% => OK
Discourse Markers: 8.5 7.06120827912 120% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 5.0 8.67935871743 58% => More positive sentences wanted.
Sentences with negative sentiment : 5.0 3.9879759519 125% => OK
Sentences with neutral sentiment: 4.0 3.4128256513 117% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.245287006969 0.244688304435 100% => OK
Sentence topic coherence: 0.0824658455411 0.084324248473 98% => OK
Sentence topic coherence SD: 0.0677794068935 0.0667982634062 101% => OK
Paragraph topic coherence: 0.141188179483 0.151304729494 93% => OK
Paragraph topic coherence SD: 0.0572387498973 0.056905535591 101% => OK
Essay readability:
automated_readability_index: 15.5 13.0946893788 118% => OK
flesch_reading_ease: 36.28 50.2224549098 72% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 12.7 11.3001002004 112% => OK
coleman_liau_index: 16.65 12.4159519038 134% => OK
dale_chall_readability_score: 9.81 8.58950901804 114% => OK
difficult_words: 88.0 78.4519038076 112% => OK
linsear_write_formula: 9.0 9.78957915832 92% => OK
gunning_fog: 9.2 10.1190380762 91% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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Rates: 61.797752809 out of 100
Scores by essay e-grader: 5.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.