Marketing and promotion is the key to successful business. To what extent do you agree?
Nowadays the dynamics of doing business is changing dramatically. marketing and promotions once considered to be useless tools for selling products are now being valued as pivotal mechanisms for making a succesful business globally. In my opinion I agree with the later statement as effective marketing and promotions campaigns are mandatory for a successful business as it helps in increasing visibility and sales across fragmented verticals. In this essay I will elucidate on some of the advantages and give relevant examples from mobile phone industry.
First and foremost in ever-increasing competitive environment a product heavily relies on sophisticated marketing and promotion campaign which help it to not only gain visibility but also increase the sales across different verticals in a market. For instance mobile manufacturing companies like xiomi, micromax,real me all use these heavy marketing campaign’s with celebrities and tie up with well know retail outlets and e-commerce giants like amazon to push their products to the consumer level. Last year it was published by Telegraphic times that start-up company, micromax reported a net profit of 30% from their sales globally thanks to an aggressive promotions and an effective marketing.
Although on the contrary many critics say that doing marketing and promotions are expensive exercise especially for startup companies. While this may be true however it would be foolish to ignore the fact that even the startup companies now rely heavily on inexpensive effective marketing of the product. For this they take the join hands with e-commerce websites, retail outlets and telecom companies. For instance mobile companies like oneplusT which once had no visibility are now a days giving stiff competition to iPhones through effective marketing and promotional means.
In conclusion it is evident from the above examples even though marketing and promotions are an expensive exercise however implementing such effective strategies will only bring success to an organization.
Grammar and spelling errors:
Line 1, column 67, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Marketing
...oing business is changing dramatically. marketing and promotions once considered to be us...
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Line 1, column 479, Rule ID: SOME_OF_THE[1]
Message: Simply use 'some'.
Suggestion: some
...cals. In this essay I will elucidate on some of the advantages and give relevant examples f...
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Line 5, column 312, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma
Suggestion: , real
...facturing companies like xiomi, micromax,real me all use these heavy marketing campai...
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Line 9, column 481, Rule ID: NOW_A_DAYS[1]
Message: Did you mean 'nowadays'?
Suggestion: nowadays
...eplusT which once had no visibility are now a days giving stiff competition to iPhones thr...
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Transition Words or Phrases used:
also, but, first, however, if, may, so, well, while, for instance, in conclusion, in my opinion, on the contrary
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 12.0 13.1623246493 91% => OK
Auxiliary verbs: 4.0 7.85571142285 51% => OK
Conjunction : 14.0 10.4138276553 134% => OK
Relative clauses : 5.0 7.30460921844 68% => More relative clauses wanted.
Pronoun: 19.0 24.0651302605 79% => OK
Preposition: 39.0 41.998997996 93% => OK
Nominalization: 7.0 8.3376753507 84% => OK
Performance on vocabulary words:
No of characters: 1751.0 1615.20841683 108% => OK
No of words: 309.0 315.596192385 98% => OK
Chars per words: 5.66666666667 5.12529762239 111% => OK
Fourth root words length: 4.1926597562 4.20363070211 100% => OK
Word Length SD: 3.06858923289 2.80592935109 109% => OK
Unique words: 183.0 176.041082164 104% => OK
Unique words percentage: 0.592233009709 0.561755894193 105% => OK
syllable_count: 562.5 506.74238477 111% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 0.0 5.43587174349 0% => OK
Article: 0.0 2.52805611222 0% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 3.0 4.76152304609 63% => OK
Performance on sentences:
How many sentences: 12.0 16.0721442886 75% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 25.0 20.2975951904 123% => The Avg. Sentence Length is relatively long.
Sentence length SD: 56.1854567976 49.4020404114 114% => OK
Chars per sentence: 145.916666667 106.682146367 137% => OK
Words per sentence: 25.75 20.7667163134 124% => OK
Discourse Markers: 9.33333333333 7.06120827912 132% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 4.0 5.01903807615 80% => OK
Sentences with positive sentiment : 11.0 8.67935871743 127% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 0.0 3.4128256513 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.171476580545 0.244688304435 70% => OK
Sentence topic coherence: 0.0686356044762 0.084324248473 81% => OK
Sentence topic coherence SD: 0.0510727363118 0.0667982634062 76% => OK
Paragraph topic coherence: 0.112494681813 0.151304729494 74% => OK
Paragraph topic coherence SD: 0.0249665076481 0.056905535591 44% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 18.2 13.0946893788 139% => OK
flesch_reading_ease: 29.18 50.2224549098 58% => Flesch_reading_ease is low.
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 15.4 11.3001002004 136% => OK
coleman_liau_index: 15.9 12.4159519038 128% => OK
dale_chall_readability_score: 9.78 8.58950901804 114% => OK
difficult_words: 96.0 78.4519038076 122% => OK
linsear_write_formula: 12.0 9.78957915832 123% => OK
gunning_fog: 12.0 10.1190380762 119% => OK
text_standard: 12.0 10.7795591182 111% => OK
What are above readability scores?
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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.