Impact of advertisements on consumer psychology has been always an area of interest for product manufacturers and marketing companies. Some people have opinion that advertisements causes over burden on pockets of consumers, while other think they can lead to better lifestyle. In this essay, I will discuss arguments from both sides and will talk about which side I support.
Advertisements usually are designed in such a way that they touch consumer’s emotions and reinforce their trust on the brand being promoted, even if they are costlier. This is the reason some people think that advertisement are mere mechanism to mint more money from consumer by hypnotizing their minds. They argue that less smart consumer end up spending lot more than their budget due to fall prey of marketing campaigns. For example, if a phone buyer is naive about the latest technology, he may end up spending huge money if he just follows the adverstisements of the latest phone models. Also, many young consumers have crave to purchage latest products, so that they get attracted by promotions by companies on social media or television, and end up spending on them which in reality they don’t need.
Inspite of above small negative points, many people belive that advertisements are such a great platform to know about what latest is available in the market that can make their work easy and imrove quality of their life. For example, if latest technology of vaccume cleaner or washing machines are not promoted by advertisements, consumers will never know what all product options are available in market. Moreover, competition of advertising various products provides opportunity to buyers to select right product by comparing their features and costs. If they don’t see them on advertisement, they would end up buying the products which are available in nearby stores without exploring much options in market.
Although, sometime advertisements seem to be proven heavier on pocket to some, many appreciate the benefits of advertisement on their life. And I certainly agrees with latter view and suggest consumer to make best out of advertisement while keeping check on the unwanted spend.
Grammar and spelling errors:
Line 2, column 16, Rule ID: ADVERB_WORD_ORDER[4]
Message: The adverb 'usually' is usually put after the verb 'are'.
Suggestion: are usually
...t which side I support. Advertisements usually are designed in such a way that they touch ...
^^^^^^^^^^^
Line 2, column 630, Rule ID: HAVE_PART_AGREEMENT[1]
Message: Use past participle here: 'craved'.
Suggestion: craved
...models. Also, many young consumers have crave to purchage latest products, so that th...
^^^^^
Line 2, column 639, Rule ID: THE_SUPERLATIVE[2]
Message: A determiner is probably missing here: 'purchage the latest'.
Suggestion: purchage the latest
...lso, many young consumers have crave to purchage latest products, so that they get attracted by...
^^^^^^^^^^^^^^^
Line 3, column 694, Rule ID: MUCH_COUNTABLE[1]
Message: Use 'many' with countable nouns.
Suggestion: many
...able in nearby stores without exploring much options in market. Although, sometime ...
^^^^
Line 4, column 156, Rule ID: NON3PRS_VERB[1]
Message: The pronoun 'I' must be used with a non-third-person form of a verb: 'agree'
Suggestion: agree
...tisement on their life. And I certainly agrees with latter view and suggest consumer t...
^^^^^^
Line 5, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... keeping check on the unwanted spend.
^^^
Transition Words or Phrases used:
also, if, may, moreover, so, while, for example
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 13.0 13.1623246493 99% => OK
Auxiliary verbs: 8.0 7.85571142285 102% => OK
Conjunction : 10.0 10.4138276553 96% => OK
Relative clauses : 10.0 7.30460921844 137% => OK
Pronoun: 31.0 24.0651302605 129% => Less pronouns wanted
Preposition: 55.0 41.998997996 131% => OK
Nominalization: 5.0 8.3376753507 60% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1847.0 1615.20841683 114% => OK
No of words: 351.0 315.596192385 111% => OK
Chars per words: 5.26210826211 5.12529762239 103% => OK
Fourth root words length: 4.32839392791 4.20363070211 103% => OK
Word Length SD: 2.94626293056 2.80592935109 105% => OK
Unique words: 202.0 176.041082164 115% => OK
Unique words percentage: 0.575498575499 0.561755894193 102% => OK
syllable_count: 572.4 506.74238477 113% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Article: 0.0 2.52805611222 0% => OK
Subordination: 6.0 2.10420841683 285% => Less adverbial clause wanted.
Conjunction: 2.0 0.809619238477 247% => Less conjunction wanted as sentence beginning.
Preposition: 1.0 4.76152304609 21% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 14.0 16.0721442886 87% => OK
Sentence length: 25.0 20.2975951904 123% => The Avg. Sentence Length is relatively long.
Sentence length SD: 33.8197502978 49.4020404114 68% => OK
Chars per sentence: 131.928571429 106.682146367 124% => OK
Words per sentence: 25.0714285714 20.7667163134 121% => OK
Discourse Markers: 3.35714285714 7.06120827912 48% => More transition words/phrases wanted.
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 6.0 5.01903807615 120% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 4.0 3.4128256513 117% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.153207437308 0.244688304435 63% => OK
Sentence topic coherence: 0.0597799678184 0.084324248473 71% => OK
Sentence topic coherence SD: 0.0333154373659 0.0667982634062 50% => Sentences are similar to each other.
Paragraph topic coherence: 0.1082774542 0.151304729494 72% => OK
Paragraph topic coherence SD: 0.0280090921129 0.056905535591 49% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 15.9 13.0946893788 121% => OK
flesch_reading_ease: 46.1 50.2224549098 92% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 13.0 11.3001002004 115% => OK
coleman_liau_index: 13.52 12.4159519038 109% => OK
dale_chall_readability_score: 8.88 8.58950901804 103% => OK
difficult_words: 89.0 78.4519038076 113% => OK
linsear_write_formula: 11.5 9.78957915832 117% => OK
gunning_fog: 12.0 10.1190380762 119% => OK
text_standard: 12.0 10.7795591182 111% => OK
What are above readability scores?
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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.