TPO 07- In an effort to encourage ecologically sustainable forestry practices, an international organization started issuing certifications to wood companies that meet high ecological standards by conserving resources and recycling materials. Companies that receive this certification can attract customers by advertising their products as ecocertified. Around the world, many wood companies have adopted new, ecologically friendly practices in order to receive ecocertification. However, it is unlikely that wood companies in the United States will do the same, for several reasons.
The reading and lecture are both about certification of ecological wood products. The author of the reading believes that in the United States wood manufacturers will not follow wood certification for three reasons. However, the lecturer casts doubts about the claims made in the article, saying that his arguments are inaccurate compared to facts.
First of all, the author points out that American consumers don't mind the eco certification label. The author states that they do not trust the claims made by the advertising claims. The point is challenged by the lecturer. He says that companies make their own products checked and inspected by independent certifying agency. Furthermore, he argues that consumers trust and have confidence to the claims and certification of this independent agency.
Secondly, the author contends that certified wood products would become expensive compared to uncertified wood. The articles denotes that prices will increase and companies want their prices to be low for consumers to still support their products. However, the lecturer rebuts this argument. He suggests that consumers are price conscious. Moreover, he elaborates on this by mentioning that if the eco wood certified product is 5% higher that uncertified wood products, then consumers will chose the certified wood because they are more concerned in preserving the environment.
Finally, the author states that wood certification would make a lot of profit if they will sell their products globally. The author establishes that american wood companies only sell locally, thus, certification is not needed. The lecturer, on the other hand, posits that consumers are interested in eco certified wood products. He puts forth the idea that consumers wants to purchase products that are certified, but local companies have few merchandise in the United states. In addition, foreign companies will get customers here in the US because local company cannot keep up with the demand of certified wood products.
Grammar and spelling errors:
Line 3, column 61, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...thor points out that American consumers dont mind the eco certification label. The a...
^^^^
Line 5, column 126, Rule ID: AGREEMENT_SENT_START[1]
Message: You should probably use 'denote'.
Suggestion: denote
...pared to uncertified wood. The articles denotes that prices will increase and companie...
^^^^^^^
Line 5, column 150, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...d. The articles denotes that prices will increase and companies want their prices...
^^
Line 5, column 492, Rule ID: DID_BASEFORM[1]
Message: The verb 'will' requires the base form of the verb: 'choose'
Suggestion: choose
...fied wood products, then consumers will chose the certified wood because they are mor...
^^^^^
Line 7, column 440, Rule ID: MANY_NN_U[6]
Message: Possible agreement error. The noun merchandise seems to be uncountable; consider using: 'little merchandise'.
Suggestion: little merchandise
...are certified, but local companies have few merchandise in the United states. In addition, fore...
^^^^^^^^^^^^^^^
Transition Words or Phrases used:
but, finally, first, furthermore, however, if, moreover, second, secondly, so, still, then, thus, in addition, first of all, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 10.0 10.4613686534 96% => OK
Auxiliary verbs: 8.0 5.04856512141 158% => OK
Conjunction : 6.0 7.30242825607 82% => OK
Relative clauses : 16.0 12.0772626932 132% => OK
Pronoun: 33.0 22.412803532 147% => Less pronouns wanted
Preposition: 30.0 30.3222958057 99% => OK
Nominalization: 10.0 5.01324503311 199% => OK
Performance on vocabulary words:
No of characters: 1702.0 1373.03311258 124% => OK
No of words: 311.0 270.72406181 115% => OK
Chars per words: 5.47266881029 5.08290768461 108% => OK
Fourth root words length: 4.19942759058 4.04702891845 104% => OK
Word Length SD: 2.8411303363 2.5805825403 110% => OK
Unique words: 153.0 145.348785872 105% => OK
Unique words percentage: 0.491961414791 0.540411800872 91% => More unique words wanted or less content wanted.
syllable_count: 513.9 419.366225166 123% => OK
avg_syllables_per_word: 1.7 1.55342163355 109% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 3.25607064018 154% => OK
Article: 12.0 8.23620309051 146% => OK
Subordination: 0.0 1.25165562914 0% => More adverbial clause wanted.
Conjunction: 1.0 1.51434878587 66% => OK
Preposition: 2.0 2.5761589404 78% => OK
Performance on sentences:
How many sentences: 18.0 13.0662251656 138% => OK
Sentence length: 17.0 21.2450331126 80% => The Avg. Sentence Length is relatively short.
Sentence length SD: 44.6735760272 49.2860985944 91% => OK
Chars per sentence: 94.5555555556 110.228320801 86% => OK
Words per sentence: 17.2777777778 21.698381199 80% => OK
Discourse Markers: 7.88888888889 7.06452816374 112% => OK
Paragraphs: 4.0 4.09492273731 98% => OK
Language errors: 5.0 4.19205298013 119% => OK
Sentences with positive sentiment : 6.0 4.33554083885 138% => OK
Sentences with negative sentiment : 5.0 4.45695364238 112% => OK
Sentences with neutral sentiment: 7.0 4.27373068433 164% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.498717839106 0.272083759551 183% => OK
Sentence topic coherence: 0.154323392235 0.0996497079465 155% => OK
Sentence topic coherence SD: 0.0816436742349 0.0662205650399 123% => OK
Paragraph topic coherence: 0.306135204113 0.162205337803 189% => OK
Paragraph topic coherence SD: 0.0877668697302 0.0443174109184 198% => OK
Essay readability:
automated_readability_index: 13.0 13.3589403974 97% => OK
flesch_reading_ease: 45.76 53.8541721854 85% => OK
smog_index: 8.8 5.55761589404 158% => OK
flesch_kincaid_grade: 11.1 11.0289183223 101% => OK
coleman_liau_index: 14.15 12.2367328918 116% => OK
dale_chall_readability_score: 8.08 8.42419426049 96% => OK
difficult_words: 71.0 63.6247240618 112% => OK
linsear_write_formula: 7.0 10.7273730684 65% => OK
gunning_fog: 8.8 10.498013245 84% => OK
text_standard: 9.0 11.2008830022 80% => OK
What are above readability scores?
---------------------
Rates: 73.3333333333 out of 100
Scores by essay e-grader: 22.0 Out of 30
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.