TPO 7 Ecocertification for wood companies

Essay topics:

TPO 7: Ecocertification for wood companies

The reading specifies that American wood companies will not use ecologicaly friendly particle for acquiring ecocertification. However, the professor cats doubt on it and explains that companies eventually will use this method since there are good reasons in applying it.
First, based on the reading, since American consumers are exposed to so much advertising, they do not trust advertising claim such as ecocertification label. Nevertheless, the professor explains that Amercian do not treat all advertisments the same. He believes that American consumers distinguish the independent organization which give certification. Therefore, consumers are confident in these organization with certification.
Second, according to the reading, ecocertified wood are more expensive than uncertified wood. Because of that, consumers become more inclined toward uncertified wood since it is cheaper. In contrast, the speaker states that people do not pay attention to the price value when its difference is low like wood that have certification. Hence, people pay attention to other factors like benefits on the environment which certified wood have it.
Third, the lecturer asserts that American wood companes sell most of their products in the United States. American companies do not need certifciation since they do not sell their products abroad. On the contrary, the author says that American wood companies are in a competition with foreign countries which make it curcial for them to own ecocertification. If they do not get certification, foregin countries will acquire the American market which has negative effects on wood companies.

Votes
Average: 7.6 (1 vote)
Essay Categories

Comments

Grammar and spelling errors:
Line 2, column 391, Rule ID: THIS_NNS[2]
Message: Did you mean 'this organization' or 'these organizations'?
Suggestion: this organization; these organizations
.... Therefore, consumers are confident in these organization with certification. Second, according ...
^^^^^^^^^^^^^^^^^^

Transition Words or Phrases used:
first, hence, however, if, nevertheless, second, so, therefore, third, in contrast, such as, on the contrary

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 7.0 10.4613686534 67% => OK
Auxiliary verbs: 4.0 5.04856512141 79% => OK
Conjunction : 1.0 7.30242825607 14% => More conjunction wanted.
Relative clauses : 14.0 12.0772626932 116% => OK
Pronoun: 24.0 22.412803532 107% => OK
Preposition: 26.0 30.3222958057 86% => OK
Nominalization: 15.0 5.01324503311 299% => Less nominalizations (nouns with a suffix like: tion ment ence ance) wanted.

Performance on vocabulary words:
No of characters: 1394.0 1373.03311258 102% => OK
No of words: 244.0 270.72406181 90% => More content wanted.
Chars per words: 5.7131147541 5.08290768461 112% => OK
Fourth root words length: 3.95227774224 4.04702891845 98% => OK
Word Length SD: 3.23931273629 2.5805825403 126% => OK
Unique words: 141.0 145.348785872 97% => OK
Unique words percentage: 0.577868852459 0.540411800872 107% => OK
syllable_count: 438.3 419.366225166 105% => OK
avg_syllables_per_word: 1.8 1.55342163355 116% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 3.25607064018 61% => OK
Article: 6.0 8.23620309051 73% => OK
Subordination: 3.0 1.25165562914 240% => Less adverbial clause wanted.
Conjunction: 0.0 1.51434878587 0% => OK
Preposition: 5.0 2.5761589404 194% => OK

Performance on sentences:
How many sentences: 14.0 13.0662251656 107% => OK
Sentence length: 17.0 21.2450331126 80% => The Avg. Sentence Length is relatively short.
Sentence length SD: 26.7387206813 49.2860985944 54% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 99.5714285714 110.228320801 90% => OK
Words per sentence: 17.4285714286 21.698381199 80% => OK
Discourse Markers: 7.71428571429 7.06452816374 109% => OK
Paragraphs: 4.0 4.09492273731 98% => OK
Language errors: 1.0 4.19205298013 24% => OK
Sentences with positive sentiment : 5.0 4.33554083885 115% => OK
Sentences with negative sentiment : 4.0 4.45695364238 90% => OK
Sentences with neutral sentiment: 5.0 4.27373068433 117% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.23443370473 0.272083759551 86% => OK
Sentence topic coherence: 0.0790893476576 0.0996497079465 79% => OK
Sentence topic coherence SD: 0.0693481764866 0.0662205650399 105% => OK
Paragraph topic coherence: 0.133060112559 0.162205337803 82% => OK
Paragraph topic coherence SD: 0.0620710539273 0.0443174109184 140% => OK

Essay readability:
automated_readability_index: 14.2 13.3589403974 106% => OK
flesch_reading_ease: 37.3 53.8541721854 69% => OK
smog_index: 11.2 5.55761589404 202% => Smog_index is high.
flesch_kincaid_grade: 12.3 11.0289183223 112% => OK
coleman_liau_index: 15.54 12.2367328918 127% => OK
dale_chall_readability_score: 8.56 8.42419426049 102% => OK
difficult_words: 63.0 63.6247240618 99% => OK
linsear_write_formula: 11.0 10.7273730684 103% => OK
gunning_fog: 8.8 10.498013245 84% => OK
text_standard: 9.0 11.2008830022 80% => OK
What are above readability scores?

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Rates: 76.6666666667 out of 100
Scores by essay e-grader: 23.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.