As per the analysis provided by the business manager of a television station, they should restore the local along with weather news to attract viewers. In addition, the business manager states that he wants to attract the previous viewers by providing the same content that they were watching. This might not be sufficient to attract viewers. As per my analysis, I consider it incomplete research to proclaim the conclusion. One cannot guarantee that old viewers want the same content and by doing this they can restore previous sponsors and advertisement companies.
The interest of people changes as per their mood. In the '20s one loves football and as the day passes they love family drama series and more. Thus, using the same content one cannot entertain for a lifetime. With the increase of the internet and technology, people are less stable near the TV. All news and updates can be read from smartphones. Thus, it might not be necessary for viewers to watch TV to know about the local news and weather forecast.
The business manager forgets to research the new content that the viewers are seeking. Viewers might be enjoying comedy series and family drama in place of news and weather forecast. Firstly, proper research should be performed regarding viewers' interests. In addition, the business manager should research what new programs are introduced in other channels.
The business manager should also investigate the type of advertisement suited for his TV commercial. We can not show the advertisement for alcohol in the cartoon. Thus, as per their customer, the advertisement should be published. Also, the future conclusion must be established regarding reviving the people's interest to go back to the previous program.
The statement contains many flaws regarding the people’s interest and restoring the advertisement by increasing weather forecast and local news. Overall, while the conclusion might be true in some aspects, certain particular proof should be released to claim the argument. In that case, the conclusion might be more reasonable, logical and, convincing.
e-rater score report
Out of topic
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Attribute Value Ideal
Final score: ??? out of 6
Category: Poor Excellent
No. of Grammatical Errors: 4 2
No. of Spelling Errors: 3 2
No. of Sentences: 22 15
No. of Words: 334 350
No. of Characters: 1715 1500
No. of Different Words: 162 200
Fourth Root of Number of Words: 4.275 4.7
Average Word Length: 5.135 4.6
Word Length SD: 2.664 2.4
No. of Words greater than 5 chars: 136 100
No. of Words greater than 6 chars: 115 80
No. of Words greater than 7 chars: 76 40
No. of Words greater than 8 chars: 35 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 15.182 21.0
Sentence Length SD: 4.96 7.5
Use of Discourse Markers (%): 0.455 0.12
Sentence-Text Coherence: 0.3 0.35
Sentence-Para Coherence: 0.3 0.50
Sentence-Sentence Coherence: 0.097 0.07
Number of Paragraphs: 1 5
Transition Words or Phrases used:
also, first, firstly, if, regarding, so, thus, while, in addition, in particular
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 14.0 19.6327345309 71% => OK
Auxiliary verbs: 17.0 12.9520958084 131% => OK
Conjunction : 12.0 11.1786427146 107% => OK
Relative clauses : 5.0 13.6137724551 37% => More relative clauses wanted.
Pronoun: 20.0 28.8173652695 69% => OK
Preposition: 34.0 55.5748502994 61% => OK
Nominalization: 10.0 16.3942115768 61% => OK
Performance on vocabulary words:
No of characters: 1762.0 2260.96107784 78% => OK
No of words: 334.0 441.139720559 76% => More content wanted.
Chars per words: 5.2754491018 5.12650576532 103% => OK
Fourth root words length: 4.27500489853 4.56307096286 94% => OK
Word Length SD: 2.76898685048 2.78398813304 99% => OK
Unique words: 164.0 204.123752495 80% => More unique words wanted.
Unique words percentage: 0.491017964072 0.468620217663 105% => OK
syllable_count: 529.2 705.55239521 75% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.96107784431 101% => OK
Article: 9.0 8.76447105788 103% => OK
Subordination: 4.0 2.70958083832 148% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 5.0 4.22255489022 118% => OK
Performance on sentences:
How many sentences: 22.0 19.7664670659 111% => OK
Sentence length: 15.0 22.8473053892 66% => The Avg. Sentence Length is relatively short.
Sentence length SD: 31.8061016029 57.8364921388 55% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 80.0909090909 119.503703932 67% => OK
Words per sentence: 15.1818181818 23.324526521 65% => OK
Discourse Markers: 3.63636363636 5.70786347227 64% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 0.0 5.25449101796 0% => OK
Sentences with positive sentiment : 13.0 8.20758483034 158% => OK
Sentences with negative sentiment : 1.0 6.88822355289 15% => More negative sentences wanted.
Sentences with neutral sentiment: 8.0 4.67664670659 171% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.159767556439 0.218282227539 73% => OK
Sentence topic coherence: 0.0508516229783 0.0743258471296 68% => OK
Sentence topic coherence SD: 0.0612327176241 0.0701772020484 87% => OK
Paragraph topic coherence: 0.0932268941932 0.128457276422 73% => OK
Paragraph topic coherence SD: 0.0337134252291 0.0628817314937 54% => OK
Essay readability:
automated_readability_index: 11.0 14.3799401198 76% => Automated_readability_index is low.
flesch_reading_ease: 56.25 48.3550499002 116% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.1 12.197005988 75% => OK
coleman_liau_index: 12.75 12.5979740519 101% => OK
dale_chall_readability_score: 8.26 8.32208582834 99% => OK
difficult_words: 82.0 98.500998004 83% => More difficult words wanted.
linsear_write_formula: 8.0 12.3882235529 65% => OK
gunning_fog: 8.0 11.1389221557 72% => OK
text_standard: 8.0 11.9071856287 67% => The average readability is low. Need to imporve the language.
What are above readability scores?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.