The following was presented as part of a business plan by Apex Corporation."To answer the increased demand for artisan coffee, Apex Corporation is releasing a new line of coffee, "Gourmet Select." Apex Corporation will first introduce the c

Essay topics:

The following was presented as part of a business plan by Apex Corporation.

"To answer the increased demand for artisan coffee, Apex Corporation is releasing a new line of coffee, "Gourmet Select." Apex Corporation will first introduce the coffee into major supermarkets, where it hopes word-of-mouth advertising will sustain sales. After a few months Apex Corp. will run an advertising campaign aimed at television and radio while simultaneously releasing the brand to several major chain restaurants. Based on this strategy, Apex Corporation hopes to make "Gourmet Select" one of the top sellers in the coffee market."

while it may be possible that apex gourment select becomes one of the top sellers in coffee market but this argument flawed for numerous reasons. primarily, the argument is based on unwarrented assumption that the word-of-mouth advertising will sustain sales, rendering its conclusion, that the apex gourment select becomes one of the top sellers in coffee market.

the argument fails to provide any justification that how the word-of-mouth advertising will sustain sales, it is also possible that are many other competitive brand that launched the same varient of coffee at lower prices and with better advertising plans which can outsell the apex Gourmet Select.
had the argument provided the information about how apex corporation will deal with competition. even than the argument have further to prove that how much people will like this new coffee.

there are also many other questions left unanswered by the argument. even if word-of-mouth advertising will sustain its sale, the argument does not provide any evidence that advertising campaign aimed at television and radio while simultaneously releasing the brand to several major chain restaurants will be succefull. it might happen that other competitive brands already started advertising on these platforms and the major chains of restaurants would not like to release this coffee.

because the argument make several unwarranted assumptions, it fails to make convincing case that apex corporation's "Gourmet Select" will become one of the top sellers in coffee market.

Votes
Average: 3.3 (1 vote)
Essay Categories

Comments

Grammar and spelling errors:
Line 1, column 1, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: While
while it may be possible that apex gourment s...
^^^^^
Line 1, column 147, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Primarily
...s argument flawed for numerous reasons. primarily, the argument is based on unwarrented a...
^^^^^^^^^
Line 3, column 1, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: The
...of the top sellers in coffee market. the argument fails to provide any justifica...
^^^
Line 4, column 1, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Had
... can outsell the apex Gourmet Select. had the argument provided the information a...
^^^
Line 4, column 98, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Even
...corporation will deal with competition. even than the argument have further to prove...
^^^^
Line 4, column 98, Rule ID: SENTENCE_FRAGMENT[2]
Message: “even than” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...corporation will deal with competition. even than the argument have further to prove that...
^^^^^^^^^
Line 4, column 152, Rule ID: MUCH_COUNTABLE[1]
Message: Use 'many' with countable nouns.
Suggestion: many
...argument have further to prove that how much people will like this new coffee. th...
^^^^
Line 6, column 1, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: There
...ch people will like this new coffee. there are also many other questions left unan...
^^^^^
Line 6, column 70, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Even
...stions left unanswered by the argument. even if word-of-mouth advertising will susta...
^^^^
Line 6, column 321, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: It
...or chain restaurants will be succefull. it might happen that other competitive bra...
^^
Line 8, column 1, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Because
...uld not like to release this coffee. because the argument make several unwarranted a...
^^^^^^^

Transition Words or Phrases used:
also, but, if, may, so, while

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 6.0 19.6327345309 31% => More to be verbs wanted.
Auxiliary verbs: 11.0 12.9520958084 85% => OK
Conjunction : 4.0 11.1786427146 36% => More conjunction wanted.
Relative clauses : 11.0 13.6137724551 81% => OK
Pronoun: 20.0 28.8173652695 69% => OK
Preposition: 26.0 55.5748502994 47% => More preposition wanted.
Nominalization: 16.0 16.3942115768 98% => OK

Performance on vocabulary words:
No of characters: 1315.0 2260.96107784 58% => More number of characters wanted.
No of words: 236.0 441.139720559 53% => More content wanted.
Chars per words: 5.57203389831 5.12650576532 109% => OK
Fourth root words length: 3.91947592106 4.56307096286 86% => OK
Word Length SD: 2.93933137243 2.78398813304 106% => OK
Unique words: 126.0 204.123752495 62% => More unique words wanted.
Unique words percentage: 0.533898305085 0.468620217663 114% => OK
syllable_count: 406.8 705.55239521 58% => syllable counts are too short.
avg_syllables_per_word: 1.7 1.59920159681 106% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 4.96107784431 81% => OK
Article: 3.0 8.76447105788 34% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 0.0 4.22255489022 0% => More preposition wanted as sentence beginning.

Performance on sentences:
How many sentences: 9.0 19.7664670659 46% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 26.0 22.8473053892 114% => OK
Sentence length SD: 73.2283760692 57.8364921388 127% => OK
Chars per sentence: 146.111111111 119.503703932 122% => OK
Words per sentence: 26.2222222222 23.324526521 112% => OK
Discourse Markers: 3.22222222222 5.70786347227 56% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 11.0 5.25449101796 209% => Less language errors wanted.
Sentences with positive sentiment : 0.0 8.20758483034 0% => More positive sentences wanted.
Sentences with negative sentiment : 8.0 6.88822355289 116% => OK
Sentences with neutral sentiment: 1.0 4.67664670659 21% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.16899035247 0.218282227539 77% => OK
Sentence topic coherence: 0.0814531326412 0.0743258471296 110% => OK
Sentence topic coherence SD: 0.0425097876196 0.0701772020484 61% => OK
Paragraph topic coherence: 0.107916238718 0.128457276422 84% => OK
Paragraph topic coherence SD: 0.0344723202559 0.0628817314937 55% => OK

Essay readability:
automated_readability_index: 17.9 14.3799401198 124% => OK
flesch_reading_ease: 36.63 48.3550499002 76% => OK
smog_index: 11.2 7.1628742515 156% => OK
flesch_kincaid_grade: 14.6 12.197005988 120% => OK
coleman_liau_index: 15.32 12.5979740519 122% => OK
dale_chall_readability_score: 8.54 8.32208582834 103% => OK
difficult_words: 54.0 98.500998004 55% => More difficult words wanted.
linsear_write_formula: 19.0 12.3882235529 153% => OK
gunning_fog: 12.4 11.1389221557 111% => OK
text_standard: 15.0 11.9071856287 126% => OK
What are above readability scores?

---------------------
Minimum 250 words wanted.

Rates: 33.33 out of 100
Scores by essay e-grader: 2.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.