Nature's Way, a chain of stores selling health food and other health-related products, is opening its next franchise in the town of Plainsville. The store should prove to be very successful: Nature's Way franchises tend to be most profitable in areas wher

Essay topics:

Nature's Way, a chain of stores selling health food and other health-related products, is opening its next franchise in the town of Plainsville. The store should prove to be very successful: Nature's Way franchises tend to be most profitable in areas where residents lead healthy lives, and clearly Plainsville is such an area. Plainsville merchants report that sales of running shoes and exercise clothing are at all-time highs. The local health club has more members than ever, and the weight training and aerobics classes are always full. Finally, Plainsville's schoolchildren represent a new generation of potential customers: these schoolchildren are required to participate in a fitness-for-life program, which emphasizes the benefits of regular exercise at an early age.

Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.

On a first notice, recommendation of the vice president of Nature’s Way seems reasonable, while on close examination, there’re some flaws in his suggestion to open a new shop in Plainesville. The following article is aiming to elaborate on the defects which Nature’s Way’s executives need to know before making the final decision.

The vice president has mentioned the growing popularity of local health club, but it doesn’t present the detailed growth rate. What if it only pushes up from 5% to 10%, which is still too small to make any difference to the whole health industry. Therefore, specific data need to be provided to give the whole picture of the advancement of health industry in Plainesville.

However, even if there’re a huge fraction of people working out in clubs to keep themselves healthy, it doesn’t mean the consumption of health food and products will also increase. The need for a healthier body drives ordinary people to do exercise in their daily life, thereby boosting the sales of sports shoes and clothing, which are the basic needs while conducting regular training. When it comes to health food and other related products, they are not the necessities to do exercise. Some people may even hold the view that the reason they do extra exercise is to eat unhealthy food. Hence more researches and surveys need to be done in Plainesville to get to know the buying willingness of people to the health food and products.

Moreover, the mandatory request for schoolchildren to take a fitness program can not be a proper reason to back the opening of a new store. Schoolchildren who join fitness program definitely need to intake more nutritional stuff which is helpful for making them stronger and healthier, but it is not equivalent to the prevailing of health food and products. Parents nowadays have other sources to learn how to provide sufficient nutrition with their children using regular materials like vegetables, meat and fruits rather than expensive health food. Also the effectiveness of health food varies from different people. It is common that one kind of health food is suitable for some people but totally useless for others, which makes parents reluctant to buy health food. Therefore, a specific questionnaire to schoolchildren’s parents regarding health food and products consumption should be conducted, which may be more eloquent to bolster the plan to open a new store.

In sum, more specific information and investigation should be done before drawing the conclusion to start a new store to sell health food and products in Plainesville.

Votes
Average: 7 (1 vote)
Essay Categories

Comments

Grammar and spelling errors:
Line 1, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
On a first notice, recommendation of the...
^^^^^^^^
Line 3, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ow before making the final decision. The vice president has mentioned the gro...
^^^^^^^^
Line 5, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... of health industry in Plainesville. However, even if there're a huge fr...
^^^^^^^^
Line 5, column 609, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Hence,
...xtra exercise is to eat unhealthy food. Hence more researches and surveys need to be ...
^^^^^
Line 7, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ple to the health food and products. Moreover, the mandatory request for scho...
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Line 7, column 560, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Also,
...uits rather than expensive health food. Also the effectiveness of health food varies...
^^^^
Line 9, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...olster the plan to open a new store. In sum, more specific information and in...
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Discourse Markers used:
['also', 'but', 'first', 'hence', 'however', 'if', 'may', 'moreover', 'regarding', 'so', 'still', 'therefore', 'while', 'kind of']

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance in Part of Speech:
Nouns: 0.271255060729 0.25644967241 106% => OK
Verbs: 0.14979757085 0.15541462614 96% => OK
Adjectives: 0.103238866397 0.0836205057962 123% => OK
Adverbs: 0.0364372469636 0.0520304965353 70% => OK
Pronouns: 0.0283400809717 0.0272364105082 104% => OK
Prepositions: 0.087044534413 0.125424944231 69% => OK
Participles: 0.0303643724696 0.0416121511921 73% => OK
Conjunctions: 3.07340416294 2.79052419416 110% => OK
Infinitives: 0.0587044534413 0.026700313972 220% => Less infinitives wanted.
Particles: 0.00202429149798 0.001811407834 112% => OK
Determiners: 0.0789473684211 0.113004496875 70% => OK
Modal_auxiliary: 0.0121457489879 0.0255425247493 48% => OK
WH_determiners: 0.0202429149798 0.0127820249294 158% => OK

Vocabulary words and sentences:
No of characters: 2672.0 2731.13054187 98% => OK
No of words: 425.0 446.07635468 95% => OK
Chars per words: 6.28705882353 6.12365571057 103% => OK
Fourth root words length: 4.54043259262 4.57801047555 99% => OK
words length more than 5 chars: 0.374117647059 0.378187486979 99% => OK
words length more than 6 chars: 0.28 0.287650121315 97% => OK
words length more than 7 chars: 0.209411764706 0.208842608468 100% => OK
words length more than 8 chars: 0.16 0.135150697306 118% => OK
Word Length SD: 3.07340416294 2.79052419416 110% => OK
Unique words: 224.0 207.018472906 108% => OK
Unique words percentage: 0.527058823529 0.469332199767 112% => OK
Word variations: 60.1666359554 52.1807786196 115% => OK
How many sentences: 17.0 20.039408867 85% => OK
Sentence length: 25.0 23.2022227129 108% => OK
Sentence length SD: 43.0021324007 57.7814097925 74% => OK
Chars per sentence: 157.176470588 141.986410481 111% => OK
Words per sentence: 25.0 23.2022227129 108% => OK
Discourse Markers: 0.823529411765 0.724660767414 114% => OK
Paragraphs: 5.0 5.14285714286 97% => OK
Language errors: 7.0 3.58251231527 195% => Correct essay format wanted or double check grammar & spelling issues after essay writing.
Readability: 53.0 51.9672348444 102% => OK
Elegance: 1.81132075472 1.8405768891 98% => OK

Coherence and Cohesion:
Essay topic to essay body coherence: 0.494371308377 0.441005458295 112% => OK
Sentence sentence coherence: 0.15242476733 0.135418324435 113% => OK
Sentence sentence coherence SD: 0.0820158697929 0.0829849096947 99% => OK
Sentence paragraph coherence: 0.623978529641 0.58762219726 106% => OK
Sentence paragraph coherence SD: 0.140537205124 0.147661913831 95% => OK
Sentence topic coherence: 0.21933221829 0.193483328276 113% => OK
Sentence topic coherence SD: 0.0654432708712 0.0970749176394 67% => OK
Paragraph paragraph coherence: 0.427314301009 0.42659136922 100% => OK
Paragraph paragraph coherence SD: 0.0802682957896 0.0774707102158 104% => OK
Paragraph topic coherence: 0.335510950109 0.312017818177 108% => OK
Paragraph topic coherence SD: 0.0246006843425 0.0698173142475 35% => The ideas may be duplicated in paragraphs.

Task Achievement:
Sentences with positive sentiment : 7.0 8.33743842365 84% => OK
Sentences with negative sentiment : 3.0 6.87684729064 44% => OK
Sentences with neutral sentiment: 7.0 4.82512315271 145% => OK
Positive topic words: 6.0 6.46551724138 93% => OK
Negative topic words: 3.0 5.36822660099 56% => OK
Neutral topic words: 5.0 2.82389162562 177% => OK
Total topic words: 14.0 14.657635468 96% => OK
What are sentences with positive/Negative/neutral sentiment?

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Rates: 70.83 out of 100
Scores by essay e-grader: 4.25 Out of 6 -- The score is based on the average performance of 20,000 argument essays. This e-grader is not smart enough to check on arguments.
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Note: This is not the final score. The e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.