Argument Topic: "The following is taken from a memo from the advertising director of the Super Screen Movie Production Company. "According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced

Essay topics:

Argument Topic: "The following is taken from a memo from the advertising director of the Super Screen Movie Production Company. "According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the past year. Clearly, the contents of these reviews are not reaching enough of our prospective viewers. Thus, the problem lies not with the quality of our movies but with the public's lack of awareness that movies of good quality are available. Super Screen should therefore allocate a greater share of its budget next year to reaching the public through advertising."

Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation and the argument on which it is based are reasonable. Be sure to explain how the answers to these questions would help to evaluate the recommendation.

The author's claims have some merit but lacks substantial evidence to back those claims and is raft with fallacies.

First, the author states that fewer people attended movies produced by their company than any other year and attributes this to lack of public awareness about the movies being released. The author fails to mention many key factors that could substantiate his claim. For instance, the number of movies that the company put out this year plays and important role. If in the previous year, the company produced 20 movies compared to 10 movies this year, the percent of viewing audience would definitely drop as person predilection plays an important role. Not every person would want to watch all 10 movies. A variety of different movies would likely garner more of an audience.

Furthermore, the author also claims that the views went up for certain movies produced by the company. This claim is not compelling as it fails to talk about the demographic of the viewers. If the company had produced an animated movie much like Toy Story and the viewing demographic were mainly children, then the movie would most likely earn better reviews than other movies. This claim cannot be generalised to all movies produced by them. A few good reviews for certain movies does not garuntee the same for all movies.

In conclusion, the author's claims are raft with logical fallacies and unless these claims are substantiated with further proof, the argument fails to be compelling.

Votes
Average: 3.3 (1 vote)
Essay Categories

Comments

Grammar and spelling errors:
Line 1, column 13, Rule ID: AGREEMENT_SENT_START[1]
Message: You should probably use 'claim'.
Suggestion: claim
The authors claims have some merit but lacks substantial e...
^^^^^^

Transition Words or Phrases used:
also, but, first, furthermore, if, so, then, for instance, in conclusion

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 8.0 19.6327345309 41% => More to be verbs wanted.
Auxiliary verbs: 6.0 12.9520958084 46% => OK
Conjunction : 6.0 11.1786427146 54% => More conjunction wanted.
Relative clauses : 4.0 13.6137724551 29% => More relative clauses wanted.
Pronoun: 15.0 28.8173652695 52% => OK
Preposition: 27.0 55.5748502994 49% => More preposition wanted.
Nominalization: 7.0 16.3942115768 43% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.

Performance on vocabulary words:
No of characters: 1245.0 2260.96107784 55% => More number of characters wanted.
No of words: 247.0 441.139720559 56% => More content wanted.
Chars per words: 5.04048582996 5.12650576532 98% => OK
Fourth root words length: 3.96437052324 4.56307096286 87% => OK
Word Length SD: 2.45772664588 2.78398813304 88% => OK
Unique words: 138.0 204.123752495 68% => More unique words wanted.
Unique words percentage: 0.558704453441 0.468620217663 119% => OK
syllable_count: 369.9 705.55239521 52% => syllable counts are too short.
avg_syllables_per_word: 1.5 1.59920159681 94% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 11.0 8.76447105788 126% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 1.0 4.22255489022 24% => More preposition wanted as sentence beginning.

Performance on sentences:
How many sentences: 13.0 19.7664670659 66% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 19.0 22.8473053892 83% => The Avg. Sentence Length is relatively short.
Sentence length SD: 48.5985852182 57.8364921388 84% => OK
Chars per sentence: 95.7692307692 119.503703932 80% => OK
Words per sentence: 19.0 23.324526521 81% => OK
Discourse Markers: 5.53846153846 5.70786347227 97% => OK
Paragraphs: 4.0 5.15768463074 78% => More paragraphs wanted.
Language errors: 1.0 5.25449101796 19% => OK
Sentences with positive sentiment : 7.0 8.20758483034 85% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.0925505449288 0.218282227539 42% => OK
Sentence topic coherence: 0.0368376571508 0.0743258471296 50% => OK
Sentence topic coherence SD: 0.0358989897902 0.0701772020484 51% => OK
Paragraph topic coherence: 0.0465427300187 0.128457276422 36% => Maybe some paragraphs are off the topic.
Paragraph topic coherence SD: 0.0406329239391 0.0628817314937 65% => OK

Essay readability:
automated_readability_index: 11.8 14.3799401198 82% => Automated_readability_index is low.
flesch_reading_ease: 60.65 48.3550499002 125% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.5 12.197005988 78% => OK
coleman_liau_index: 11.95 12.5979740519 95% => OK
dale_chall_readability_score: 7.52 8.32208582834 90% => OK
difficult_words: 46.0 98.500998004 47% => More difficult words wanted.
linsear_write_formula: 10.5 12.3882235529 85% => OK
gunning_fog: 9.6 11.1389221557 86% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?

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Minimum 250 words wanted.

Rates: 33.33 out of 100
Scores by essay e-grader: 2.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.