The following appeared in a memo from the new vice president of Sartorian, a company that manufactures men's clothing.
"Five years ago, at a time when we had difficulties in obtaining reliable supplier of high-quality wool fabric, we discontinued production of our alpaca overcoat. Now that we have a new fabric supplier, we should resume production. This coat should sell very well: since we have not offered an alpaca overcoat for five years and since our major competitor no longer makes an alpaca overcoat, there will be pent-up customer demand. Also, since the price of most types of clothing has increased in each of the past five years, customers should be willing to pay significantly higher prices for alpaca overcoats than they did five years ago, and our company profits will increase."
Write a response in which you discuss what specific evidence is needed to evaluate the argument and explain how the evidence would weaken or strengthen the argument
Five years ago, a company manufactures men's clothing had discontinued production of alpaca overcoat due to difficulties in obtaining reliable supplier of high-quality wool fabric. Now they have new fabric supplier, so the new vice president of Sartorian wrote memo to resume the production of aplaca overcoat. The vice president assumes that there is pent-up demand of alpaca overcoat which neither they nor other supplier fulfill, and the cost will significantly high. Despite the assumptions made by arguer, the argument id fallacious in several respects.
The argument has been rendered weak due to lack of supporting evidences and information relating to market. In the argument the arguer talked about the demand of aplaca overcoat will be very high as it was five years ago, and people will ready to pay more than before but there is no evidence related to market situation. For example, I want to restart my tailoring business and assumes that all older customers return to me than it is not possible because there is strong competition in market. New tailors have started their shops in last few years and my regular customers may satisfied with their services. Similarly, in last five years there may be other companies who started the manufacturing of alpaca overcoat or similar to it, so the assumption is not based on concrete evidences.
Additionally, the assumption that there would be pent-up demand of the overcoat is also fallacious because people find alternate options to fulfil the demand. In five years, public surely find some other product in place of aplaca overcoat. as mentioned before the company must analyze the market situations before taking risk. Furthermore, the market rate of manufacturing of product fluctuates with economic changes. In last five years the cost of raw material also increased significantly and the overcoat will be costlier than previously it was. As the price rises the demand will increases is opposing the demand principal. The arguer said that the customers should be willing to pay significantly higher price but if the public has cheaper products then they will not buy alpaca overcoat. therefore, the assumptions have lack of credible evidences in its support.
Finally, the last assumption was the people are wearing still same fashioned clothing and like the overcoat also. As the technologies changed very speedily, the fashion also changes. People use to wear different clothes daily to make them feel different every morning. The five-year period is very much to assume that there will not shifting the style of overcoat. Clothing style changes with the movie’s release because as the film stars wear clothes in the film people starts to find similar styles in the market. So, the arguer must research the market conditions and fashion before manufacturing of alpaca overcoat.
In the view of above, it is evident that the argument is unjustifiable. The company must analyze the situations of business before jumping to the conclusion.
Comments
Essay evaluation report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 23 15
No. of Words: 484 350
No. of Characters: 2473 1500
No. of Different Words: 225 200
Fourth Root of Number of Words: 4.69 4.7
Average Word Length: 5.11 4.6
Word Length SD: 2.683 2.4
No. of Words greater than 5 chars: 196 100
No. of Words greater than 6 chars: 144 80
No. of Words greater than 7 chars: 98 40
No. of Words greater than 8 chars: 57 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 21.043 21.0
Sentence Length SD: 8.18 7.5
Use of Discourse Markers (%): 0.522 0.12
Sentence-Text Coherence: 0.294 0.35
Sentence-Para Coherence: 0.498 0.50
Sentence-Sentence Coherence: 0.07 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 5, column 242, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: As
...er product in place of aplaca overcoat. as mentioned before the company must analy...
^^
Line 5, column 242, Rule ID: SENTENCE_FRAGMENT[1]
Message: “as” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...er product in place of aplaca overcoat. as mentioned before the company must analy...
^^
Line 5, column 551, Rule ID: SENTENCE_FRAGMENT[1]
Message: “As” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...ill be costlier than previously it was. As the price rises the demand will increas...
^^
Line 5, column 586, Rule ID: DID_BASEFORM[1]
Message: The verb 'will' requires the base form of the verb: 'increase'
Suggestion: increase
...was. As the price rises the demand will increases is opposing the demand principal. The a...
^^^^^^^^^
Line 5, column 739, Rule ID: COMPARISONS_NNS_THEN[1]
Message: Did you mean 'cheaper products than'?
Suggestion: cheaper products than
...ntly higher price but if the public has cheaper products then they will not buy alpaca overcoat. ther...
^^^^^^^^^^^^^^^^^^^^^
Line 5, column 796, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Therefore
...then they will not buy alpaca overcoat. therefore, the assumptions have lack of credible ...
^^^^^^^^^
Line 7, column 109, Rule ID: ALSO_SENT_END[1]
Message: 'Also' is not used at the end of the sentence. Use 'as well' instead.
Suggestion: as well
...ashioned clothing and like the overcoat also. As the technologies changed very speed...
^^^^
Line 7, column 191, Rule ID: USE_TO_VERB[1]
Message: Did you mean 'used'?
Suggestion: used
...edily, the fashion also changes. People use to wear different clothes daily to make...
^^^
Line 7, column 334, Rule ID: DID_BASEFORM[1]
Message: The verb 'will' requires the base form of the verb: 'shift'
Suggestion: shift
...very much to assume that there will not shifting the style of overcoat. Clothing style c...
^^^^^^^^
Transition Words or Phrases used:
also, but, finally, furthermore, if, may, similarly, so, still, then, therefore, for example
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 20.0 19.6327345309 102% => OK
Auxiliary verbs: 14.0 12.9520958084 108% => OK
Conjunction : 12.0 11.1786427146 107% => OK
Relative clauses : 8.0 13.6137724551 59% => More relative clauses wanted.
Pronoun: 22.0 28.8173652695 76% => OK
Preposition: 62.0 55.5748502994 112% => OK
Nominalization: 13.0 16.3942115768 79% => OK
Performance on vocabulary words:
No of characters: 2534.0 2260.96107784 112% => OK
No of words: 484.0 441.139720559 110% => OK
Chars per words: 5.23553719008 5.12650576532 102% => OK
Fourth root words length: 4.69041575982 4.56307096286 103% => OK
Word Length SD: 2.77017655582 2.78398813304 100% => OK
Unique words: 231.0 204.123752495 113% => OK
Unique words percentage: 0.477272727273 0.468620217663 102% => OK
syllable_count: 800.1 705.55239521 113% => OK
avg_syllables_per_word: 1.7 1.59920159681 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 13.0 8.76447105788 148% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 2.0 1.67365269461 119% => OK
Preposition: 6.0 4.22255489022 142% => OK
Performance on sentences:
How many sentences: 25.0 19.7664670659 126% => OK
Sentence length: 19.0 22.8473053892 83% => The Avg. Sentence Length is relatively short.
Sentence length SD: 41.0189419659 57.8364921388 71% => OK
Chars per sentence: 101.36 119.503703932 85% => OK
Words per sentence: 19.36 23.324526521 83% => OK
Discourse Markers: 3.68 5.70786347227 64% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 9.0 5.25449101796 171% => OK
Sentences with positive sentiment : 6.0 8.20758483034 73% => OK
Sentences with negative sentiment : 11.0 6.88822355289 160% => OK
Sentences with neutral sentiment: 8.0 4.67664670659 171% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.13249397108 0.218282227539 61% => OK
Sentence topic coherence: 0.0400380583476 0.0743258471296 54% => OK
Sentence topic coherence SD: 0.084352174706 0.0701772020484 120% => OK
Paragraph topic coherence: 0.0902929200127 0.128457276422 70% => OK
Paragraph topic coherence SD: 0.119201255851 0.0628817314937 190% => OK
Essay readability:
automated_readability_index: 12.9 14.3799401198 90% => Automated_readability_index is low.
flesch_reading_ease: 43.73 48.3550499002 90% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 11.9 12.197005988 98% => OK
coleman_liau_index: 13.11 12.5979740519 104% => OK
dale_chall_readability_score: 8.27 8.32208582834 99% => OK
difficult_words: 113.0 98.500998004 115% => OK
linsear_write_formula: 11.5 12.3882235529 93% => OK
gunning_fog: 9.6 11.1389221557 86% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
---------------------
Rates: 58.33 out of 100
Scores by essay e-grader: 3.5 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.