The following is a memorandum from the business manager of a television station.
"Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this period, most of the complaints received from viewers were concerned with our station's coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have canceled their advertising contracts with us. Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand our coverage of weather and local news on all our news programs."
The author of this passage recommends to allocate more time to weather and local news in order to attract more viewers and to prevent losing advertising revenues. Eventhough this suggestion might be true, but this argument is based on assumptions that they might not hold true and there is lack of evidence to prove them right.
The author suggests that because over the past year the late-night news devoted more time to national news rather than weather and local news, viewers complaint about the station's coverage of weather and local news. First of all, there is no evidence that the complaints of the viewer is specifically about the late-night news, and it can be an overall concern of the station's program during the day. Plus, the complaints might be because of the quality of the coverage of the weather and the local news not about its quantity and the time allocated to them, so that, eventhough the timing is less that the year before, but it might be adequate for the coverage of the local news. Plus it should be indicated that for what reason the station decided to decrease the timing of the local news and devoted more time to the national news, there might be other complaints from viewers about the coverage of the national news that here is not clear.
The other argument is that the local businesses who used to advertise during the late-night news program canceled their contracts. Here, the author does not provide any information about the reason that why the local businesses canceled their contracts and deduces that is because of the less timing of the local news. While this argument does not provide a cojent reason, there might be other reasons that caused the local businesses to cancel their contracts. For example, there should be supplementary information about the cost of the advertising on that time in the station, so that if the price raised during the past year, it could be the potential resason of the canceled contracts.
Finally author suggest to restore the time devoted to weather and local news to its former level to attract more viewer. Here, there is no report about the number of the viewers from this year and the year before and if there is any drop in the percentage of the late-night news viewers. If there is a survey that indicates there is drop in the number of the viewers, it might strengthen the argument but otherwise this argument is not convincing to allocate more time to the local news.
Comments
Essay evaluation report
Attribute Value Ideal
Final score: 4.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 13 15
No. of Words: 426 350
No. of Characters: 1998 1500
No. of Different Words: 140 200
Fourth Root of Number of Words: 4.543 4.7
Average Word Length: 4.69 4.6
Word Length SD: 2.39 2.4
No. of Words greater than 5 chars: 129 100
No. of Words greater than 6 chars: 99 80
No. of Words greater than 7 chars: 61 40
No. of Words greater than 8 chars: 37 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 32.769 21.0
Sentence Length SD: 9.082 7.5
Use of Discourse Markers (%): 0.615 0.12
Sentence-Text Coherence: 0.466 0.35
Sentence-Para Coherence: 0.661 0.50
Sentence-Sentence Coherence: 0.197 0.07
Number of Paragraphs: 4 5
Grammar and spelling errors:
Line 1, column 28, Rule ID: ADMIT_ENJOY_VB[1]
Message: This verb is used with the gerund form: 'recommends allocating'.
Suggestion: recommends allocating
The author of this passage recommends to allocate more time to weather and local news in ...
^^^^^^^^^^^^^^^^^^^^^^
Line 5, column 172, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'stations'' or 'station's'?
Suggestion: stations'; station's
...local news, viewers complaint about the stations coverage of weather and local news. Fir...
^^^^^^^^
Line 13, column 1, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Finally,
...resason of the canceled contracts. Finally author suggest to restore the time devo...
^^^^^^^
Line 13, column 16, Rule ID: ADMIT_ENJOY_VB[1]
Message: This verb is used with the gerund form: 'suggest restoring'.
Suggestion: suggest restoring
...canceled contracts. Finally author suggest to restore the time devoted to weather and local n...
^^^^^^^^^^^^^^^^^^
Line 13, column 448, Rule ID: ALLOW_TO[1]
Message: Did you mean 'allocating'? Or maybe you should add a pronoun? In active voice, 'convince' + 'to' takes an object, usually a pronoun.
Suggestion: allocating
...herwise this argument is not convincing to allocate more time to the local news.
^^^^^^^^^^^
Transition Words or Phrases used:
but, finally, first, if, so, then, while, for example, first of all
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 22.0 19.6327345309 112% => OK
Auxiliary verbs: 11.0 12.9520958084 85% => OK
Conjunction : 16.0 11.1786427146 143% => OK
Relative clauses : 15.0 13.6137724551 110% => OK
Pronoun: 33.0 28.8173652695 115% => OK
Preposition: 59.0 55.5748502994 106% => OK
Nominalization: 12.0 16.3942115768 73% => OK
Performance on vocabulary words:
No of characters: 2046.0 2260.96107784 90% => OK
No of words: 426.0 441.139720559 97% => OK
Chars per words: 4.80281690141 5.12650576532 94% => OK
Fourth root words length: 4.54310108192 4.56307096286 100% => OK
Word Length SD: 2.41237017375 2.78398813304 87% => OK
Unique words: 150.0 204.123752495 73% => More unique words wanted.
Unique words percentage: 0.352112676056 0.468620217663 75% => More unique words wanted or less content wanted.
syllable_count: 633.6 705.55239521 90% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 5.0 8.76447105788 57% => OK
Subordination: 4.0 2.70958083832 148% => OK
Conjunction: 3.0 1.67365269461 179% => OK
Preposition: 0.0 4.22255489022 0% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 13.0 19.7664670659 66% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 32.0 22.8473053892 140% => The Avg. Sentence Length is relatively long.
Sentence length SD: 46.4602648832 57.8364921388 80% => OK
Chars per sentence: 157.384615385 119.503703932 132% => OK
Words per sentence: 32.7692307692 23.324526521 140% => OK
Discourse Markers: 5.15384615385 5.70786347227 90% => OK
Paragraphs: 4.0 5.15768463074 78% => More paragraphs wanted.
Language errors: 5.0 5.25449101796 95% => OK
Sentences with positive sentiment : 4.0 8.20758483034 49% => More positive sentences wanted.
Sentences with negative sentiment : 7.0 6.88822355289 102% => OK
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.426649900808 0.218282227539 195% => OK
Sentence topic coherence: 0.195635732616 0.0743258471296 263% => Sentence topic similarity is high.
Sentence topic coherence SD: 0.104029880927 0.0701772020484 148% => OK
Paragraph topic coherence: 0.272330464553 0.128457276422 212% => OK
Paragraph topic coherence SD: 0.104312207106 0.0628817314937 166% => OK
Essay readability:
automated_readability_index: 17.6 14.3799401198 122% => OK
flesch_reading_ease: 47.46 48.3550499002 98% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 14.6 12.197005988 120% => OK
coleman_liau_index: 11.15 12.5979740519 89% => OK
dale_chall_readability_score: 7.86 8.32208582834 94% => OK
difficult_words: 71.0 98.500998004 72% => More difficult words wanted.
linsear_write_formula: 13.0 12.3882235529 105% => OK
gunning_fog: 14.8 11.1389221557 133% => OK
text_standard: 15.0 11.9071856287 126% => OK
What are above readability scores?
---------------------
Rates: 58.33 out of 100
Scores by essay e-grader: 3.5 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.