Two years ago, radio station WCQP in Rockville decided to increase the number of call-in advice programs that it broadcast; since that time, its share of the radio audience in the Rockville listening area has increased significantly. Given WCQP's recent success with call-in advice programming, and citing a nationwide survey indicating that many radio listeners are quite interested in such programs, the station manager of KICK in Medway recommends that KICK include more call-in advice programs in an attempt to gain a larger audience share in its listening area.
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation and the argument on which it is based are reasonable. Be sure to explain how the answers to these questions would help to evaluate the recommendation.
The author argues that more call-in advice programs should be added into radio programs in Rockvellie because the number of radio listeners has been increased. Nationwide survey shows that people are interested in the program; and also the manager of KICK station recommended that it would attract listeners more by having more program of it. However, the argument is flawed by not having enough evaluation in order to predict whether those evidence would work to increase the number of listeners.
First of all, all audiences in Rockville would not listen to the radio station of WCQP. It is possible there are more one radio station available in a city. However, the author assumes that the audience of WCQP station will be increased as the radio audience in the Rockvilles listening area has been increased. Also, there are many factors that can affect the number of audiences listening to a certain radio program. For example, the time broadcasting is an important factor that affect the number of audiences. People might not listen to radio during early morning or late night because they would be rather in bed than being awake and listening to radio during those time periods. Also, if there are multiple radio programs on at the same time when the radio program of WCQP is broadcasting. The potential audiences in the city can be dispersed into a number of programs available. Thus, the WCQP radio program may lose an significant number of people who might prefer another radio program broadcasted during the same time. Therefore, the author should question how many different radio program is available and which time period radio audience prefer to listen to radio program during daytime.
Second, the author assumes that the radio station of WCQP is only program that has call-in advice in the city. Especially in broadcasting programs, it often comes with competition with one another. If one particular program became popular, a number of programs turn out to produce similar program so that they can attract more audiences and keep up with trends. For example, since the show called American talent has become enormously popular in the U.S., there are a number of shows that have competition in different field, such as master chef. Therefore, before the author evaluates any other radio programs in which audience can be offered the call-in advice as the WCQP does, the author cannot guarantee that the number of audience would increase only in their broadcasting company.
Third, the author refers the nationwide survey in order to induce the trends of current radio listeners and their preference nowadays. However, the result and data that the nationwide survey shows may not be the same data showing when the citizens in Rockevilles are surveyed. Even though the nationwide survey contains a big data set with a huge number of sample size, the author should not apply the data result into the city assuming all have the same condition. Therefore, the author should investigate whether the residents in Rockvilles are actually interested in the program as shown in the nationwide survey.
Lastly, another evidence given by the author was that the radio station manager of KICK in Medway has recommended to include more call-in advice programs in WCQP stations. However, without any comparison between both stations in those different two cities, it can be deleterious to take the recommendation from the manager of KICK station. The author should ask and scrutinize any factors that exist in common between those two station and cities in order to certain adding more call-in advice program would increase more radio listern in Rockevellie. For instance, the residents in Medway has higher average age. Most of retired population in the city stay at home and have much free time to listen to those radio program. On the other hand, the residents in Medway are much younger in average meaning that there are a number of youth population who need more advising services that they want to ask in public milieu than the citizens in Rockveille. These differences might result in different situation when WCQP accepts the recommendation without detailed evaluation. Therefore, before adding it into the radio program, the author should take more consideration into comparison between those two different environments.
In conclusion, the author does not produce reasonable conclusion in order to provide more call-in programs in the station. He should question in multiple ways such as any differences in other cities in terms of situation and condition in order to consider taking in the recommendation from KICK manager. He also need to survey the city itself to study only and any possible influx audiences from other cities.
Comments
Essay evaluation report
flaws:
No. of Words: 775 350
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Attribute Value Ideal
Final score: 4.0 out of 6
Category: Good Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 33 15
No. of Words: 775 350
No. of Characters: 3898 1500
No. of Different Words: 263 200
Fourth Root of Number of Words: 5.276 4.7
Average Word Length: 5.03 4.6
Word Length SD: 2.534 2.4
No. of Words greater than 5 chars: 310 100
No. of Words greater than 6 chars: 210 80
No. of Words greater than 7 chars: 128 40
No. of Words greater than 8 chars: 87 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 23.485 21.0
Sentence Length SD: 7.337 7.5
Use of Discourse Markers (%): 0.727 0.12
Sentence-Text Coherence: 0.328 0.35
Sentence-Para Coherence: 0.514 0.50
Sentence-Sentence Coherence: 0.127 0.07
Number of Paragraphs: 6 5
Grammar and spelling errors:
Line 2, column 925, Rule ID: EN_A_VS_AN
Message: Use 'a' instead of 'an' if the following word doesn't start with a vowel sound, e.g. 'a sentence', 'a university'
Suggestion: a
.... Thus, the WCQP radio program may lose an significant number of people who might ...
^^
Line 2, column 1072, Rule ID: NUMEROUS_DIFFERENT[1]
Message: Use simply 'many'.
Suggestion: many
...erefore, the author should question how many different radio program is available and which ti...
^^^^^^^^^^^^^^
Line 5, column 103, Rule ID: ADMIT_ENJOY_VB[1]
Message: This verb is used with the gerund form: 'recommended including'.
Suggestion: recommended including
...o station manager of KICK in Medway has recommended to include more call-in advice programs in WCQP st...
^^^^^^^^^^^^^^^^^^^^^^
Transition Words or Phrases used:
actually, also, first, however, if, lastly, may, second, so, therefore, third, thus, for example, for instance, in conclusion, such as, first of all, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 26.0 19.6327345309 132% => OK
Auxiliary verbs: 27.0 12.9520958084 208% => Less auxiliary verb wanted.
Conjunction : 12.0 11.1786427146 107% => OK
Relative clauses : 23.0 13.6137724551 169% => OK
Pronoun: 37.0 28.8173652695 128% => Less pronouns wanted
Preposition: 122.0 55.5748502994 220% => Less preposition wanted.
Nominalization: 35.0 16.3942115768 213% => Less nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 3974.0 2260.96107784 176% => OK
No of words: 774.0 441.139720559 175% => Less content wanted.
Chars per words: 5.13436692506 5.12650576532 100% => OK
Fourth root words length: 5.27454789404 4.56307096286 116% => OK
Word Length SD: 2.59771928379 2.78398813304 93% => OK
Unique words: 282.0 204.123752495 138% => OK
Unique words percentage: 0.364341085271 0.468620217663 78% => More unique words wanted or less content wanted.
syllable_count: 1260.9 705.55239521 179% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 4.96107784431 121% => OK
Article: 19.0 8.76447105788 217% => Less articles wanted as sentence beginning.
Subordination: 6.0 2.70958083832 221% => Less adverbial clause wanted.
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 6.0 4.22255489022 142% => OK
Performance on sentences:
How many sentences: 33.0 19.7664670659 167% => OK
Sentence length: 23.0 22.8473053892 101% => OK
Sentence length SD: 43.5682127746 57.8364921388 75% => OK
Chars per sentence: 120.424242424 119.503703932 101% => OK
Words per sentence: 23.4545454545 23.324526521 101% => OK
Discourse Markers: 5.06060606061 5.70786347227 89% => OK
Paragraphs: 6.0 5.15768463074 116% => OK
Language errors: 3.0 5.25449101796 57% => OK
Sentences with positive sentiment : 16.0 8.20758483034 195% => OK
Sentences with negative sentiment : 2.0 6.88822355289 29% => More negative sentences wanted.
Sentences with neutral sentiment: 15.0 4.67664670659 321% => Less facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.379026485284 0.218282227539 174% => OK
Sentence topic coherence: 0.118432454577 0.0743258471296 159% => OK
Sentence topic coherence SD: 0.0928953776437 0.0701772020484 132% => OK
Paragraph topic coherence: 0.198689197307 0.128457276422 155% => OK
Paragraph topic coherence SD: 0.125389542546 0.0628817314937 199% => OK
Essay readability:
automated_readability_index: 14.5 14.3799401198 101% => OK
flesch_reading_ease: 48.13 48.3550499002 100% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 12.3 12.197005988 101% => OK
coleman_liau_index: 12.77 12.5979740519 101% => OK
dale_chall_readability_score: 7.61 8.32208582834 91% => OK
difficult_words: 139.0 98.500998004 141% => OK
linsear_write_formula: 10.5 12.3882235529 85% => OK
gunning_fog: 11.2 11.1389221557 101% => OK
text_standard: 11.0 11.9071856287 92% => OK
What are above readability scores?
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Write the essay in 30 minutes.
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.