Do you agree or disagree with the following statement?
Most advertisements make products seem much better than they really are.
The advertising industry plays a pivotal role in businesses. Advertisements inform people about products and services, thereby people be encouraged to buy things or use services. In this regard, some people believe that most advertisements make products seem better than they really are in order to convince consumers to buy the products. Having two reasons on my mind, I agree with this notion as I think advertisement should be attractive to people and also it is necessary for one company to show its product more interesting to remain competitive. My reasons are explained in the following paragraphs.
To begin with, showing products better than they really are causes advertisements to be successful in persuading people to buy the product. Indeed, the main goal of advertisements is to make the product attractive enough that customers be convinced to buy it. Thus, one advertisement needs to show the product more useful and beneficial. For instance, a company that sells cupcakes should show the cupcakes so delicious in order to make them attractive to people. Therefore, it might use a group of people in the advertisement that admire the taste of the cake or use visual effects to show how the cake tissue is soft. Consequently, the cake would be considered tastier by people watching the advertisement.
Furthermore, in order to compete with other companies, one company should stress benefits of its product and ignore its weaknesses in the advertisement. Rarely does it occur that a weakness of the product is pointed out in the advertising unless for special marketing strategies. Under such a circumstance, highlighting the good features and ignoring the flaws, a product would seem much better than it really is. Moreover, it is rather common in advertisements to mention the weakness of other products, although without naming the exact product, explaining why consumers should buy the product or what advantageous the product has over a similar product. As a result, the advertisement exaggerates the benefits of the product that in turn makes the product look better.
In a word, taking to account all the aforementioned, I am of opinion that most advertisements trying to make products better than they really are. This way companies not only would be successful in encouraging people to buy the products but also can compete with their rivals.
Transition Words or Phrases used:
also, but, consequently, furthermore, look, moreover, really, so, therefore, thus, for instance, i think, as a result, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 15.1003584229 106% => OK
Auxiliary verbs: 9.0 9.8082437276 92% => OK
Conjunction : 9.0 13.8261648746 65% => OK
Relative clauses : 7.0 11.0286738351 63% => More relative clauses wanted.
Pronoun: 29.0 43.0788530466 67% => OK
Preposition: 53.0 52.1666666667 102% => OK
Nominalization: 9.0 8.0752688172 111% => OK
Performance on vocabulary words:
No of characters: 1989.0 1977.66487455 101% => OK
No of words: 383.0 407.700716846 94% => More content wanted.
Chars per words: 5.19321148825 4.8611393121 107% => OK
Fourth root words length: 4.42384287591 4.48103885553 99% => OK
Word Length SD: 3.10672925483 2.67179642975 116% => OK
Unique words: 187.0 212.727598566 88% => More unique words wanted.
Unique words percentage: 0.488250652742 0.524837075471 93% => More unique words wanted or less content wanted.
syllable_count: 621.0 618.680645161 100% => OK
avg_syllables_per_word: 1.6 1.51630824373 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 9.59856630824 63% => OK
Article: 6.0 3.08781362007 194% => OK
Subordination: 2.0 3.51792114695 57% => OK
Conjunction: 0.0 1.86738351254 0% => OK
Preposition: 5.0 4.94265232975 101% => OK
Performance on sentences:
How many sentences: 18.0 20.6003584229 87% => OK
Sentence length: 21.0 20.1344086022 104% => OK
Sentence length SD: 45.6751816879 48.9658058833 93% => OK
Chars per sentence: 110.5 100.406767564 110% => OK
Words per sentence: 21.2777777778 20.6045352989 103% => OK
Discourse Markers: 7.33333333333 5.45110844103 135% => OK
Paragraphs: 4.0 4.53405017921 88% => OK
Language errors: 0.0 5.5376344086 0% => OK
Sentences with positive sentiment : 13.0 11.8709677419 110% => OK
Sentences with negative sentiment : 3.0 3.85842293907 78% => OK
Sentences with neutral sentiment: 2.0 4.88709677419 41% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.348712076004 0.236089414692 148% => OK
Sentence topic coherence: 0.125146876908 0.076458572812 164% => OK
Sentence topic coherence SD: 0.103121180087 0.0737576698707 140% => OK
Paragraph topic coherence: 0.241118198896 0.150856017488 160% => OK
Paragraph topic coherence SD: 0.0316807404325 0.0645574589148 49% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 13.7 11.7677419355 116% => OK
flesch_reading_ease: 50.16 58.1214874552 86% => OK
smog_index: 8.8 6.10430107527 144% => OK
flesch_kincaid_grade: 11.5 10.1575268817 113% => OK
coleman_liau_index: 12.82 10.9000537634 118% => OK
dale_chall_readability_score: 8.14 8.01818996416 102% => OK
difficult_words: 84.0 86.8835125448 97% => OK
linsear_write_formula: 9.0 10.002688172 90% => OK
gunning_fog: 10.4 10.0537634409 103% => OK
text_standard: 9.0 10.247311828 88% => OK
What are above readability scores?
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Better to have 5 paragraphs with 3 arguments. And try always support/against one side but compare two sides, like this:
para 1: introduction
para 2: reason 1. address both of the views presented for reason 1
para 3: reason 2. address both of the views presented for reason 2
para 4: reason 3. address both of the views presented for reason 3
para 5: conclusion.
So how to find out those reasons. There is a formula:
reasons == advantages or
reasons == disadvantages
for example, we can always apply 'save time', 'save/make money', 'find a job', 'make friends', 'get more information' as reasons to all essay/speaking topics.
or we can apply 'waste time', 'waste money', 'no job', 'make bad friends', 'get bad information' as reasons to all essay/speaking topics.
Rates: 73.3333333333 out of 100
Scores by essay e-grader: 22.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.