Most advertisements make products seem much better than really are.
In today’s extremely competitive environment, corporations and economic institutes are looking for various ways to draw the regard of customers towards their products and seize a larger proportion of market demand. In this way, advertising plays an undeniable role in progressing a company in this situation. There has been a controversial debate among people about how to advertise. Although everyone has their own viewpoint about the advertisement, I feel that most of them have an exaggerated style and show the products beyond what they really are. My opinion is based on a few reasons, two compelling of which have been elaborated upon hereunder.
To begin with, it is no secret to anyone that in the present competitive world the market demands have inclined towards well-known brands. As advertising is the best strategy to make a brand popular and famous, many companies implement this strategy in a way that makes it fascinating and lasting in people’s minds. In this way, most advertisements are more exaggerated to intrigue people in buying a product and perpetuating the name of a product which might not be as high-quality as they are being advertised. To put it in a more vivid picture, a mobile manufacturing company recently has used a cartoon to advertise the high-quality of their products. In this way, while one character of it hammered on the mobile, it remained very intact as if no one had ever touched it. Although all people realized that the quality of the product was not as perfect as what the ads showed, it made the product more popular and tempted people buy the products. As a result, in order to the immortality and the popularity of a commercial brand, companies exert the exaggerated elements in advertising their products.
Secondly, one of the new strategy in use by corporations is that they are willing to publicize their brand by the help of celebrated individuals. As people today consider celebrities like actresses, athletes, artists and so on as a pattern in their lives, they willing to pretend and imitate the tastes such as the like and dislikes of their interested famous people. In this vein, economical companies utilize and employ such individuals as a magnet to fascinate their fans and followers to towards their products. Since celebrities are the trustable persons in the views of their fans, people blindly imitate and buy the products they advertise, regardless to the tempting and misleading aspect of the advertising, which is sometimes far from reality.
In a nutshell, having considered all the aforementioned reasons, I am of the opinion that most brands advertise their products in an exaggerated way compared to the reality they have.
Grammar and spelling errors:
Line 6, column 128, Rule ID: IN_A_X_MANNER[1]
Message: Consider replacing "in an exaggerated way" with adverb for "exaggerated"; eg, "in a hasty manner" with "hastily".
...at most brands advertise their products in an exaggerated way compared to the reality they have.
^^^^^^^^^^^^^^^^^^^^^
Transition Words or Phrases used:
if, look, really, second, secondly, so, well, while, i feel, such as, as a result, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 15.1003584229 106% => OK
Auxiliary verbs: 1.0 9.8082437276 10% => OK
Conjunction : 15.0 13.8261648746 108% => OK
Relative clauses : 9.0 11.0286738351 82% => OK
Pronoun: 40.0 43.0788530466 93% => OK
Preposition: 64.0 52.1666666667 123% => OK
Nominalization: 5.0 8.0752688172 62% => OK
Performance on vocabulary words:
No of characters: 2268.0 1977.66487455 115% => OK
No of words: 444.0 407.700716846 109% => OK
Chars per words: 5.10810810811 4.8611393121 105% => OK
Fourth root words length: 4.5903493882 4.48103885553 102% => OK
Word Length SD: 3.02135085573 2.67179642975 113% => OK
Unique words: 224.0 212.727598566 105% => OK
Unique words percentage: 0.504504504505 0.524837075471 96% => OK
syllable_count: 726.3 618.680645161 117% => OK
avg_syllables_per_word: 1.6 1.51630824373 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 9.59856630824 73% => OK
Article: 1.0 3.08781362007 32% => OK
Subordination: 7.0 3.51792114695 199% => OK
Conjunction: 0.0 1.86738351254 0% => OK
Preposition: 10.0 4.94265232975 202% => Less preposition wanted as sentence beginnings.
Performance on sentences:
How many sentences: 17.0 20.6003584229 83% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 26.0 20.1344086022 129% => The Avg. Sentence Length is relatively long.
Sentence length SD: 44.4935359405 48.9658058833 91% => OK
Chars per sentence: 133.411764706 100.406767564 133% => OK
Words per sentence: 26.1176470588 20.6045352989 127% => OK
Discourse Markers: 5.64705882353 5.45110844103 104% => OK
Paragraphs: 4.0 4.53405017921 88% => OK
Language errors: 1.0 5.5376344086 18% => OK
Sentences with positive sentiment : 10.0 11.8709677419 84% => OK
Sentences with negative sentiment : 6.0 3.85842293907 156% => OK
Sentences with neutral sentiment: 1.0 4.88709677419 20% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.143831591053 0.236089414692 61% => OK
Sentence topic coherence: 0.0481786854074 0.076458572812 63% => OK
Sentence topic coherence SD: 0.0520203405266 0.0737576698707 71% => OK
Paragraph topic coherence: 0.0972525641246 0.150856017488 64% => OK
Paragraph topic coherence SD: 0.0502347384777 0.0645574589148 78% => OK
Essay readability:
automated_readability_index: 15.7 11.7677419355 133% => OK
flesch_reading_ease: 45.09 58.1214874552 78% => OK
smog_index: 11.2 6.10430107527 183% => OK
flesch_kincaid_grade: 13.4 10.1575268817 132% => OK
coleman_liau_index: 12.65 10.9000537634 116% => OK
dale_chall_readability_score: 9.05 8.01818996416 113% => OK
difficult_words: 116.0 86.8835125448 134% => OK
linsear_write_formula: 12.5 10.002688172 125% => OK
gunning_fog: 12.4 10.0537634409 123% => OK
text_standard: 13.0 10.247311828 127% => OK
What are above readability scores?
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Better to have 5 paragraphs with 3 arguments. And try always support/against one side but compare two sides, like this:
para 1: introduction
para 2: reason 1. address both of the views presented for reason 1
para 3: reason 2. address both of the views presented for reason 2
para 4: reason 3. address both of the views presented for reason 3
para 5: conclusion.
So how to find out those reasons. There is a formula:
reasons == advantages or
reasons == disadvantages
for example, we can always apply 'save time', 'save/make money', 'find a job', 'make friends', 'get more information' as reasons to all essay/speaking topics.
or we can apply 'waste time', 'waste money', 'no job', 'make bad friends', 'get bad information' as reasons to all essay/speaking topics.
Rates: 76.6666666667 out of 100
Scores by essay e-grader: 23.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.