The following memorandum is from the business manager of Happy Pancake House restaurants.
"Recently, butter has been replaced by margarine in Happy Pancake House restaurants throughout the southwestern United States. This change, however, has had little impact on our customers. In fact, only about 2 percent of customers have complained, indicating that an average of 98 people out of 100 is happy with the change. Furthermore, many servers have reported that a number of customers who ask for butter do not complain when they are given margarine instead. Clearly, either these customers do not distinguish butter from margarine or they use the term 'butter' to refer to either butter or margarine."
Write a response in which you discuss one or more alternative explanations that could rival the proposed explanation and explain how your explanation(s) can plausibly account for the facts presented in the argument.
The business manager of Happy Pancake House restaurant writes about the customer’s reaction on butter replaced by margarine. Only the 2 percent of customers complained about the change and rest are happy or on average 98 out of 100 customers are happy with margarine. This argument is based on a series of unsubstantiated assumptions and is therefore inpersuasive as it stands.
Firstly, in the given argument it is mentioned that 2 percent people complain for the use of margarine instead of butter which is not credible, because the method of survey is not clear and it is also not clearly mentioned that these 2 percent people are buyers of products made up with butter. Even in the restaurant so many type of products are available and the argument is talking about the products related to butter and the data is not clearly represent about butter related products. It may be plausible that the average 98 out of 100 all are not customer of products ready with margarine in the place of butter.
Secondly, the butter has been replaced by margarine throughout the southwestern United States which explained that they already had researched in that area and found the people are habitual for the margarine products. This is one of the major reasons for only 2 percent customers if it is true or it may be plausible that the butter is costly than margarine and majority of customers are lower working class. For example in Indian local markets so many sellers sell biscuits made with dalda which is vegetable oil and the people who cannot afford cookies made with butter they brought dalda biscuits.
Thirdly, there are different modes of collection of data of research such as verbal interview, feedback forms, telephonic and many more. In the given argument it is not clearly mentioned that the Happy Pancake restaurant administrative collected the information. Last but not least the average 98 out 100 choose as sample of whole data represent to regular customers or it includes new customers also. It may be possible that so many customers left shopping from their restaurant and new joined. The cumulative record of new and old customers remains same average sells. It does not mean that the customers are happy with the replacement of butter with margarine.
Finally, the business manager should check the restaurants sells and understand the aforementioned discussion which weaken the argument.
Comments
Essay evaluation report
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 16 15
No. of Words: 399 350
No. of Characters: 1978 1500
No. of Different Words: 181 200
Fourth Root of Number of Words: 4.469 4.7
Average Word Length: 4.957 4.6
Word Length SD: 2.686 2.4
No. of Words greater than 5 chars: 149 100
No. of Words greater than 6 chars: 115 80
No. of Words greater than 7 chars: 82 40
No. of Words greater than 8 chars: 53 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 24.938 21.0
Sentence Length SD: 10.127 7.5
Use of Discourse Markers (%): 0.688 0.12
Sentence-Text Coherence: 0.348 0.35
Sentence-Para Coherence: 0.582 0.50
Sentence-Sentence Coherence: 0.073 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 3, column 322, Rule ID: MANY_NN[1]
Message: Possible agreement error. The noun type seems to be countable; consider using: 'many types'.
Suggestion: many types
... with butter. Even in the restaurant so many type of products are available and the argum...
^^^^^^^^^
Line 3, column 543, Rule ID: CD_NN[1]
Message: Possible agreement error. The noun 'all' seems to be countable, so consider using: 'alls'.
Suggestion: alls
...lausible that the average 98 out of 100 all are not customer of products ready with...
^^^
Line 7, column 397, Rule ID: ALSO_SENT_END[1]
Message: 'Also' is not used at the end of the sentence. Use 'as well' instead.
Suggestion: as well
... customers or it includes new customers also. It may be possible that so many custom...
^^^^
Transition Words or Phrases used:
also, but, finally, first, firstly, if, may, second, secondly, so, therefore, third, thirdly, for example, such as, talking about, it is true
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 26.0 19.6327345309 132% => OK
Auxiliary verbs: 5.0 12.9520958084 39% => OK
Conjunction : 16.0 11.1786427146 143% => OK
Relative clauses : 14.0 13.6137724551 103% => OK
Pronoun: 25.0 28.8173652695 87% => OK
Preposition: 48.0 55.5748502994 86% => OK
Nominalization: 9.0 16.3942115768 55% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 2024.0 2260.96107784 90% => OK
No of words: 399.0 441.139720559 90% => More content wanted.
Chars per words: 5.07268170426 5.12650576532 99% => OK
Fourth root words length: 4.46933824581 4.56307096286 98% => OK
Word Length SD: 2.77506654704 2.78398813304 100% => OK
Unique words: 182.0 204.123752495 89% => More unique words wanted.
Unique words percentage: 0.456140350877 0.468620217663 97% => OK
syllable_count: 634.5 705.55239521 90% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.96107784431 101% => OK
Article: 4.0 8.76447105788 46% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 16.0 19.7664670659 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 24.0 22.8473053892 105% => OK
Sentence length SD: 54.0505767199 57.8364921388 93% => OK
Chars per sentence: 126.5 119.503703932 106% => OK
Words per sentence: 24.9375 23.324526521 107% => OK
Discourse Markers: 8.8125 5.70786347227 154% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 3.0 5.25449101796 57% => OK
Sentences with positive sentiment : 6.0 8.20758483034 73% => OK
Sentences with negative sentiment : 5.0 6.88822355289 73% => OK
Sentences with neutral sentiment: 5.0 4.67664670659 107% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.210329432817 0.218282227539 96% => OK
Sentence topic coherence: 0.0795933295309 0.0743258471296 107% => OK
Sentence topic coherence SD: 0.087491028507 0.0701772020484 125% => OK
Paragraph topic coherence: 0.122523396342 0.128457276422 95% => OK
Paragraph topic coherence SD: 0.0603727444702 0.0628817314937 96% => OK
Essay readability:
automated_readability_index: 14.9 14.3799401198 104% => OK
flesch_reading_ease: 47.12 48.3550499002 97% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 12.7 12.197005988 104% => OK
coleman_liau_index: 12.42 12.5979740519 99% => OK
dale_chall_readability_score: 8.07 8.32208582834 97% => OK
difficult_words: 82.0 98.500998004 83% => More difficult words wanted.
linsear_write_formula: 13.5 12.3882235529 109% => OK
gunning_fog: 11.6 11.1389221557 104% => OK
text_standard: 13.0 11.9071856287 109% => OK
What are above readability scores?
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Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.