The following is a memorandum from the business manager of a television station.
“Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this time period, most of the complaints received from viewers were concerned with our station’s coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have just canceled their advertising contracts with us. Therefore, in order to attract more viewers to the program and to avoid losing any further advertising revenues, we should restore the time devoted to weather and local news to its former level.”
Write a response in which you discuss what specific evidence would be needed in order to evaluate the argument and explain how the evidence would weaken or strengthen the argument.
Memorandum from a business manager of the late night televesion staion says devoting more time to national news rather than weather updates has sharpely resulted in a sense of dejection and abstinence in the viewership that has ultimately given rise to increased customer compliants.
For a televesion station to run its business successfuly, various factors of the audience play role in deciding the vieweship numbers. To sustain the business, a television manager must understand the pulse of the audience , weekly, through TRP (Television reporting performane). These reports aptly gain and provide insights about the mood and interests of the audience in a more subtle way. In case of late night news programs, audience expect breif updates of each incident that would have happened in the course of a day where trend of the day or mostly, for a period of a week decides the tolerance levels of the audience. Parochial focus on weather updates alone, by the televesion news program, seems myopic and wrongul at various levels.
For example, at the times of elections in a region, audience expect news mainly focussed on politics, ratrher than weather forecast. This is natural and a television business firm, if pudent, must adapt as accordingly to the taste of the spectator. To quote one more, during a popular world cup season or even any olympic event, audience expect the programs to accomodate sports news a lion share in the stipulated time. Similarly, this television program could have fixed the table of contents at the time of a turbulent or catstrophic waether conditions where audience would very well expect more of a weather updates.
However, nature and its climatic conditions do form an integral part of the human society and frequent updates of the same is an eternal necessity for an individual. To an extent business manager could be right and may have to increase the time slot for weather updates.
But, nonetheless, holistically, audience deal more with germane and concurrent things in a mundane life. Late night television programs should be quite adaptive and sensational which serve as a daily dose of entertaiment and knowledge for the viewers to remain competative and be aware of the surroundings in a more efficient way as most of the indiviuduals form a part of working class of the society.
Comments
Essay evaluation report
out of topic.
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samples:
https://www.testbig.com/gmatgre-argument-task-essays/over-past-year-our…
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Attribute Value Ideal
Final score: 0 out of 6
Category: Poor Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 14 15
No. of Words: 383 350
No. of Characters: 1905 1500
No. of Different Words: 206 200
Fourth Root of Number of Words: 4.424 4.7
Average Word Length: 4.974 4.6
Word Length SD: 2.726 2.4
No. of Words greater than 5 chars: 146 100
No. of Words greater than 6 chars: 121 80
No. of Words greater than 7 chars: 80 40
No. of Words greater than 8 chars: 45 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 27.357 21.0
Sentence Length SD: 11.004 7.5
Use of Discourse Markers (%): 0.429 0.12
Sentence-Text Coherence: 0.368 0.35
Sentence-Para Coherence: 0.614 0.50
Sentence-Sentence Coherence: 0.075 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 3, column 223, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...ust understand the pulse of the audience , weekly, through TRP Television reportin...
^^
Transition Words or Phrases used:
accordingly, but, however, if, may, nonetheless, similarly, so, well, for example
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 5.0 19.6327345309 25% => More to be verbs wanted.
Auxiliary verbs: 8.0 12.9520958084 62% => OK
Conjunction : 15.0 11.1786427146 134% => OK
Relative clauses : 5.0 13.6137724551 37% => More relative clauses wanted.
Pronoun: 7.0 28.8173652695 24% => OK
Preposition: 54.0 55.5748502994 97% => OK
Nominalization: 14.0 16.3942115768 85% => OK
Performance on vocabulary words:
No of characters: 1961.0 2260.96107784 87% => OK
No of words: 383.0 441.139720559 87% => More content wanted.
Chars per words: 5.12010443864 5.12650576532 100% => OK
Fourth root words length: 4.42384287591 4.56307096286 97% => OK
Word Length SD: 2.80905339549 2.78398813304 101% => OK
Unique words: 211.0 204.123752495 103% => OK
Unique words percentage: 0.55091383812 0.468620217663 118% => OK
syllable_count: 630.0 705.55239521 89% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Article: 1.0 8.76447105788 11% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 8.0 4.22255489022 189% => OK
Performance on sentences:
How many sentences: 14.0 19.7664670659 71% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 27.0 22.8473053892 118% => OK
Sentence length SD: 62.6412281919 57.8364921388 108% => OK
Chars per sentence: 140.071428571 119.503703932 117% => OK
Words per sentence: 27.3571428571 23.324526521 117% => OK
Discourse Markers: 5.78571428571 5.70786347227 101% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 1.0 5.25449101796 19% => OK
Sentences with positive sentiment : 9.0 8.20758483034 110% => OK
Sentences with negative sentiment : 1.0 6.88822355289 15% => More negative sentences wanted.
Sentences with neutral sentiment: 4.0 4.67664670659 86% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.297611167387 0.218282227539 136% => OK
Sentence topic coherence: 0.0972076821549 0.0743258471296 131% => OK
Sentence topic coherence SD: 0.0791411822877 0.0701772020484 113% => OK
Paragraph topic coherence: 0.162319212949 0.128457276422 126% => OK
Paragraph topic coherence SD: 0.0919990649278 0.0628817314937 146% => OK
Essay readability:
automated_readability_index: 16.4 14.3799401198 114% => OK
flesch_reading_ease: 44.07 48.3550499002 91% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 13.8 12.197005988 113% => OK
coleman_liau_index: 12.71 12.5979740519 101% => OK
dale_chall_readability_score: 9.43 8.32208582834 113% => OK
difficult_words: 108.0 98.500998004 110% => OK
linsear_write_formula: 14.5 12.3882235529 117% => OK
gunning_fog: 12.8 11.1389221557 115% => OK
text_standard: 13.0 11.9071856287 109% => OK
What are above readability scores?
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Rates: 75.0 out of 100
Scores by essay e-grader: 4.5 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.