Nature's Way, a chain of stores selling health food and other health-related products, is opening its next franchise in the town of Plainsville. The store should prove to be very successful: Nature's Way franchises tend to be most profitable in

Essay topics: Nature's Way, a chain of stores selling health food and other health-related products, is opening its next franchise in the town of Plainsville. The store should prove to be very successful: Nature's Way franchises tend to be most profitable in areas where residents lead healthy lives, and clearly Plainsville is such an area. Plainsville merchants report that sales of running shoes and exercise clothing are at all-time highs. The local health club has more members than ever, and the weight training and aerobics classes are always full. Finally, Plainsville's schoolchildren represent a new generation of potential customers: these schoolchildren are required to participate in a fitness-for-life program, which emphasizes the benefits of regular exercise at an early age.

Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.

fernanf's picture

In the prompt above, the author states that opening a Nature’s Way store in Plainsville would be a total success. The author cites the healthy life style of the residents, merchants reporting an all-time high sales in sports related items and the general sport/health related lifestyle of the general population as evidence to support the success of the opening of the healthy food chain. However, before this idea can be properly evaluated, more information is needed.

First of all, the author assumes that opening a Nature’s Way franchise in Plainsville will be as successful as it has been in other cities where residents have shown to live health-oriented lives. One possible scenario that undermines this assumption might be that Plainsville already has numerous health food stores that hold a loyal customer base. Further, there is the possibility that the foods sold at Nature’s Way are less tasty than in other healthy food chains. If prices of the products in health stores are in average similar to what Nature’s Way intends to sell, then people will lean towards the store that possesses the better tasting foods. If either of these has merit, then conclusion drawn in the original argument is significantly weakened.

Secondly, being active and participating in different health and sports related clubs does not automatically correlate to eating healthier. One possible explanation for this scenario would be, for instance, that Plainsville is a major city in the region, and due to the fact that people are always in a rush, they prefer eating fast foods and home delivery. This means that although people are keen to working out and moving their bodies, they might be relaxed when the subject is food. If the above is true, then the argument does not hold water.

Last but not least, the author assumes that schoolchildren would be potential customers because they are required to participate in a fitness-for-life program. However, the author fails to consider that children, for the majority of houses, do not regulate what they eat in their meals. In fact, children, being fit or not, eat what their parents serve them. Only if parents shop in health oriented stores could result in these children eating such types of foods, but such assumption in not presented in the original argument, thus lessening the strength of the prompt.

In conclusion, the argument, as it stands now, is considerably flawed do to its reliance in several unwarranted assumptions. If the author is able to answer the three topics above and offer more evidence, then it will be possible to better evaluate the viability of the ideas in the passage.

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Average: 5.7 (2 votes)
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Comments

Transition Words or Phrases used:
but, first, however, if, second, secondly, so, then, thus, for instance, in conclusion, in fact, such as, first of all

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 24.0 19.6327345309 122% => OK
Auxiliary verbs: 10.0 12.9520958084 77% => OK
Conjunction : 10.0 11.1786427146 89% => OK
Relative clauses : 14.0 13.6137724551 103% => OK
Pronoun: 30.0 28.8173652695 104% => OK
Preposition: 51.0 55.5748502994 92% => OK
Nominalization: 13.0 16.3942115768 79% => OK

Performance on vocabulary words:
No of characters: 2238.0 2260.96107784 99% => OK
No of words: 437.0 441.139720559 99% => OK
Chars per words: 5.12128146453 5.12650576532 100% => OK
Fourth root words length: 4.57214883401 4.56307096286 100% => OK
Word Length SD: 2.81166890682 2.78398813304 101% => OK
Unique words: 228.0 204.123752495 112% => OK
Unique words percentage: 0.521739130435 0.468620217663 111% => OK
syllable_count: 682.2 705.55239521 97% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 4.96107784431 81% => OK
Article: 6.0 8.76447105788 68% => OK
Subordination: 6.0 2.70958083832 221% => Less adverbial clause wanted.
Conjunction: 2.0 1.67365269461 119% => OK
Preposition: 4.0 4.22255489022 95% => OK

Performance on sentences:
How many sentences: 18.0 19.7664670659 91% => OK
Sentence length: 24.0 22.8473053892 105% => OK
Sentence length SD: 54.19569023 57.8364921388 94% => OK
Chars per sentence: 124.333333333 119.503703932 104% => OK
Words per sentence: 24.2777777778 23.324526521 104% => OK
Discourse Markers: 6.55555555556 5.70786347227 115% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 0.0 5.25449101796 0% => OK
Sentences with positive sentiment : 13.0 8.20758483034 158% => OK
Sentences with negative sentiment : 2.0 6.88822355289 29% => More negative sentences wanted.
Sentences with neutral sentiment: 3.0 4.67664670659 64% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.277238098265 0.218282227539 127% => OK
Sentence topic coherence: 0.0832863561215 0.0743258471296 112% => OK
Sentence topic coherence SD: 0.0729247228293 0.0701772020484 104% => OK
Paragraph topic coherence: 0.144400234846 0.128457276422 112% => OK
Paragraph topic coherence SD: 0.100694279919 0.0628817314937 160% => OK

Essay readability:
automated_readability_index: 14.8 14.3799401198 103% => OK
flesch_reading_ease: 47.12 48.3550499002 97% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 12.7 12.197005988 104% => OK
coleman_liau_index: 12.71 12.5979740519 101% => OK
dale_chall_readability_score: 8.58 8.32208582834 103% => OK
difficult_words: 104.0 98.500998004 106% => OK
linsear_write_formula: 14.0 12.3882235529 113% => OK
gunning_fog: 11.6 11.1389221557 104% => OK
text_standard: 13.0 11.9071856287 109% => OK
What are above readability scores?

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Rates: 83.33 out of 100
Scores by essay e-grader: 5.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.

Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 18 15
No. of Words: 438 350
No. of Characters: 2156 1500
No. of Different Words: 218 200
Fourth Root of Number of Words: 4.575 4.7
Average Word Length: 4.922 4.6
Word Length SD: 2.633 2.4
No. of Words greater than 5 chars: 157 100
No. of Words greater than 6 chars: 112 80
No. of Words greater than 7 chars: 78 40
No. of Words greater than 8 chars: 40 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 24.333 21.0
Sentence Length SD: 9.232 7.5
Use of Discourse Markers (%): 0.722 0.12
Sentence-Text Coherence: 0.293 0.35
Sentence-Para Coherence: 0.536 0.50
Sentence-Sentence Coherence: 0.053 0.07
Number of Paragraphs: 5 5

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