Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this period, most of the complaints received from viewers were concerned with our station's coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have canceled their advertising contracts with us. Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand our coverage of weather and local news on all our news programs.
The author claims here that Over the past year , the late-night news program has devoted increased time to nation news rather then focusing on weather and local news due to which it has reduced its popularity over a period of time. Stated in this way, the argument reveals several instances of poor reasoning and ill-defined terminology. Also, it fails to mention several key factors, on the basis of which it could be evaluated . To justify this conclusion author states that people complaints have increased and local businesses have cancelled their contract with their television station.
First of all, the argument readily assumes that due to increased coverage of the national news people have stopped watching their channel. This is merely an assumption made without much solid ground. For example if the company would start increasing its time for local news would it satiate the other consumers using their channel? Todays news comprises of a mixture of various attibutes. Its necessary for all viewers to stay tuned to their news channel. It is not stated that people dont want national news to be served . Hence the argument would have been much more convincing if it explicitly stated what the users actually want.
The arguments cites that local businesses that used to advertise during thier late-night news program have cancelled their advertising contract . But its not specifically mentioned due to what reason the contract have been pulled off. This again is a weak and unsupported claim as it does not demonstrate any clear correlation between the companys loss of contract and the increased time of late night national news . There can be many other reasons such as management issues , service issue or any internal disputes due to which the company might have cancelled the contract. If the argument had provided evidence that due to increased time of national news they have cancelled the contract then it would have been a lot clearer to the reader.
Finally, the author cites that if the time devoted for the national news is reduced and time for weather and local news have been restored then it would benefit the company. However, the author’s conclusion in several critical respects, raises skeptical questions. For example, what is the users want something more? What if users dont want the time for national news to be reduced , but for weather and local news to have increased time? Without convincing answers to these questions, the reader is left with the impression that the claims made by the author are more of a wishful thinking rather than substantive evidence.
In conclusion, the author’s argument is unpersuasive as it stands. To bolster it further, the author must provide more concrete evidence, perhaps by way of a reliable survey from more number of audiences and a detailed analysis of what needs to be done. Finally, to better evaluate the survey, it would be necessary to know more information about the actual reason of why people lost interest in this channel.
Grammar and spelling errors:
Line 1, column 47, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...thor claims here that Over the past year , the late-night news program has devoted...
^^
Line 1, column 127, Rule ID: RATHER_THEN[1]
Message: Did you mean 'than'? 'than' is used for comparisons, 'then' is an expression of time.
Suggestion: than
...ed increased time to nation news rather then focusing on weather and local news due ...
^^^^
Line 1, column 217, Rule ID: PERIOD_OF_TIME[1]
Message: Use simply 'period'.
Suggestion: period
...ch it has reduced its popularity over a period of time. Stated in this way, the argument revea...
^^^^^^^^^^^^^^
Line 1, column 429, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Don't put a space before the full stop
Suggestion: .
...the basis of which it could be evaluated . To justify this conclusion author state...
^^
Line 3, column 345, Rule ID: COMPRISES_OF[1]
Message: Did you mean 'comprises' or 'consists of'?
Suggestion: comprises; consists of
...sumers using their channel? Todays news comprises of a mixture of various attibutes. Its nec...
^^^^^^^^^^^^
Line 3, column 486, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...s channel. It is not stated that people dont want national news to be served . Hence...
^^^^
Line 3, column 522, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Don't put a space before the full stop
Suggestion: .
...ple dont want national news to be served . Hence the argument would have been much...
^^
Line 3, column 525, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Hence,
... dont want national news to be served . Hence the argument would have been much more ...
^^^^^
Line 5, column 15, Rule ID: AGREEMENT_SENT_START[1]
Message: You should probably use 'cite'.
Suggestion: cite
...e users actually want. The arguments cites that local businesses that used to adve...
^^^^^
Line 5, column 144, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Don't put a space before the full stop
Suggestion: .
...ave cancelled their advertising contract . But its not specifically mentioned due ...
^^
Line 5, column 416, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Don't put a space before the full stop
Suggestion: .
...creased time of late night national news . There can be many other reasons such as...
^^
Line 5, column 476, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
... other reasons such as management issues , service issue or any internal disputes ...
^^
Line 5, column 578, Rule ID: SENTENCE_FRAGMENT[1]
Message: “If” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...pany might have cancelled the contract. If the argument had provided evidence that...
^^
Line 7, column 337, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...sers want something more? What if users dont want the time for national news to be r...
^^^^
Line 7, column 387, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...the time for national news to be reduced , but for weather and local news to have ...
^^
Transition Words or Phrases used:
actually, also, but, finally, first, hence, however, if, so, then, for example, in conclusion, such as, first of all
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 18.0 19.5258426966 92% => OK
Auxiliary verbs: 10.0 12.4196629213 81% => OK
Conjunction : 12.0 14.8657303371 81% => OK
Relative clauses : 12.0 11.3162921348 106% => OK
Pronoun: 38.0 33.0505617978 115% => OK
Preposition: 55.0 58.6224719101 94% => OK
Nominalization: 14.0 12.9106741573 108% => OK
Performance on vocabulary words:
No of characters: 2533.0 2235.4752809 113% => OK
No of words: 496.0 442.535393258 112% => OK
Chars per words: 5.10685483871 5.05705443957 101% => OK
Fourth root words length: 4.71922212354 4.55969084622 103% => OK
Word Length SD: 2.60828777262 2.79657885939 93% => OK
Unique words: 230.0 215.323595506 107% => OK
Unique words percentage: 0.463709677419 0.4932671777 94% => More unique words wanted or less content wanted.
syllable_count: 785.7 704.065955056 112% => OK
avg_syllables_per_word: 1.6 1.59117977528 101% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 6.24550561798 96% => OK
Article: 10.0 4.99550561798 200% => Less articles wanted as sentence beginning.
Subordination: 1.0 3.10617977528 32% => OK
Conjunction: 2.0 1.77640449438 113% => OK
Preposition: 6.0 4.38483146067 137% => OK
Performance on sentences:
How many sentences: 24.0 20.2370786517 119% => OK
Sentence length: 20.0 23.0359550562 87% => OK
Sentence length SD: 49.1355833949 60.3974514979 81% => OK
Chars per sentence: 105.541666667 118.986275619 89% => OK
Words per sentence: 20.6666666667 23.4991977007 88% => OK
Discourse Markers: 4.83333333333 5.21951772744 93% => OK
Paragraphs: 5.0 4.97078651685 101% => OK
Language errors: 15.0 7.80617977528 192% => OK
Sentences with positive sentiment : 8.0 10.2758426966 78% => OK
Sentences with negative sentiment : 12.0 5.13820224719 234% => Less negative sentences wanted.
Sentences with neutral sentiment: 4.0 4.83258426966 83% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.320853313221 0.243740707755 132% => OK
Sentence topic coherence: 0.0967228819773 0.0831039109588 116% => OK
Sentence topic coherence SD: 0.114780787751 0.0758088955206 151% => OK
Paragraph topic coherence: 0.192061976856 0.150359130593 128% => OK
Paragraph topic coherence SD: 0.104448032333 0.0667264976115 157% => OK
Essay readability:
automated_readability_index: 13.0 14.1392134831 92% => Automated_readability_index is low.
flesch_reading_ease: 51.18 48.8420337079 105% => OK
smog_index: 3.1 7.92365168539 39% => Smog_index is low.
flesch_kincaid_grade: 11.1 12.1743820225 91% => OK
coleman_liau_index: 12.36 12.1639044944 102% => OK
dale_chall_readability_score: 8.42 8.38706741573 100% => OK
difficult_words: 119.0 100.480337079 118% => OK
linsear_write_formula: 11.0 11.8971910112 92% => OK
gunning_fog: 10.0 11.2143820225 89% => OK
text_standard: 13.0 11.7820224719 110% => OK
What are above readability scores?
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Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.