The following appeared in a memo from the business manager of a chain of cheese stores located throughout the United States.
"For many years all the stores in our chain have stocked a wide variety of both domestic and imported cheeses. Last year, however, all of the five best-selling cheeses at our newest store were domestic cheddar cheeses from Wisconsin. Furthermore, a recent survey by Cheeses of the World magazine indicates an increasing preference for domestic cheeses among its subscribers. Since our company can reduce expenses by limiting inventory, the best way to improve profits in all of our stores is to discontinue stocking many of our varieties of imported cheese and concentrate primarily on domestic cheeses."
Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.
The mentioned argument deals with the preference of cheese and possible assumptions from the perceived likings of the customers. Though some of the assumptions might seem plausible at first glance, these are not strong enough to reach into a certain decision.
Firstly, the author of this write up has assumed that the survey which was conducted by the world magazine of cheeses, is applicable for all regions. The writing lacks proper demographic and geographic information gathered by the survey results. The research might have been conducted for different country or different region or might not be the target customers of the cheese stores. Hence, if this was mentioned that the survey was only dedicated for the particular region where the five stores are located then it could be considered fruitful for any business decision. Moreover, the argument has stated that the best selling cheese were the domestic cheeses in the newest stores which means that the findings were from the newest stores only. Maybe the newest stores did not keep the storage of the imported cheese in their store which is the reason of this biased findings. The confusion could have been solved, if the author mentioned that the survey results were attained from the people of that very particular region or an information about the increased percentage in the predilection for domestic cheeses from the previous years or domestic cheeses were best-selling ones in all of the stores in that particular area.
Secondly, the author has assumed that the cost can be reduced only by reducing the inventory of cheeses. Expenses of a company can be reduced by many other factors like reducing the transportation or delivary costs, by reaching economies of scale and so on. thus it will be an imprudent idea to think that only reduction in inventory will result into decrease of the cost which will eventually increase the profits of the company. As earlier I have mentioned that the research findings can be flawed thus it can not be trusted, company will definitely make mistake if they stop storing the imported cheeses. Market is consists of various type of customers and for this very reason they vary in their likings and dislikings. To serve all kinds of customers, the stores should store various type of imported and domestic cheeses.
To conclude, the above mentioned claim could have been considered as a strong and logical statement if the previously incorporated flaws could not be found.
Comments
Essay evaluation report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 15 15
No. of Words: 409 350
No. of Characters: 2039 1500
No. of Different Words: 185 200
Fourth Root of Number of Words: 4.497 4.7
Average Word Length: 4.985 4.6
Word Length SD: 2.545 2.4
No. of Words greater than 5 chars: 156 100
No. of Words greater than 6 chars: 115 80
No. of Words greater than 7 chars: 80 40
No. of Words greater than 8 chars: 46 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 27.267 21.0
Sentence Length SD: 12.261 7.5
Use of Discourse Markers (%): 0.6 0.12
Sentence-Text Coherence: 0.347 0.35
Sentence-Para Coherence: 0.485 0.50
Sentence-Sentence Coherence: 0.096 0.07
Number of Paragraphs: 3 5
Grammar and spelling errors:
Line 1, column 137, Rule ID: SOME_OF_THE[1]
Message: Simply use 'some'.
Suggestion: some
...ceived likings of the customers. Though some of the assumptions might seem plausible at fir...
^^^^^^^^^^^
Line 2, column 554, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... it could be considered fruitful for any business decision. Moreover, the argumen...
^^
Line 2, column 1188, Rule ID: ALL_OF_THE[1]
Message: Simply use 'all the'.
Suggestion: all the
...estic cheeses were best-selling ones in all of the stores in that particular area. Seco...
^^^^^^^^^^
Transition Words or Phrases used:
first, firstly, hence, if, may, moreover, second, secondly, so, then, thus
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 23.0 19.6327345309 117% => OK
Auxiliary verbs: 16.0 12.9520958084 124% => OK
Conjunction : 12.0 11.1786427146 107% => OK
Relative clauses : 15.0 13.6137724551 110% => OK
Pronoun: 23.0 28.8173652695 80% => OK
Preposition: 48.0 55.5748502994 86% => OK
Nominalization: 9.0 16.3942115768 55% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 2078.0 2260.96107784 92% => OK
No of words: 409.0 441.139720559 93% => More content wanted.
Chars per words: 5.08068459658 5.12650576532 99% => OK
Fourth root words length: 4.49708221141 4.56307096286 99% => OK
Word Length SD: 2.60238829578 2.78398813304 93% => OK
Unique words: 191.0 204.123752495 94% => More unique words wanted.
Unique words percentage: 0.466992665037 0.468620217663 100% => OK
syllable_count: 639.0 705.55239521 91% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 1.0 4.96107784431 20% => OK
Article: 9.0 8.76447105788 103% => OK
Subordination: 4.0 2.70958083832 148% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 16.0 19.7664670659 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 25.0 22.8473053892 109% => OK
Sentence length SD: 57.277286074 57.8364921388 99% => OK
Chars per sentence: 129.875 119.503703932 109% => OK
Words per sentence: 25.5625 23.324526521 110% => OK
Discourse Markers: 4.625 5.70786347227 81% => OK
Paragraphs: 4.0 5.15768463074 78% => More paragraphs wanted.
Language errors: 3.0 5.25449101796 57% => OK
Sentences with positive sentiment : 6.0 8.20758483034 73% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 6.0 4.67664670659 128% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.214856593275 0.218282227539 98% => OK
Sentence topic coherence: 0.0711550424742 0.0743258471296 96% => OK
Sentence topic coherence SD: 0.067430432965 0.0701772020484 96% => OK
Paragraph topic coherence: 0.0968407660746 0.128457276422 75% => OK
Paragraph topic coherence SD: 0.0837078658148 0.0628817314937 133% => OK
Essay readability:
automated_readability_index: 15.3 14.3799401198 106% => OK
flesch_reading_ease: 46.1 48.3550499002 95% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 13.0 12.197005988 107% => OK
coleman_liau_index: 12.48 12.5979740519 99% => OK
dale_chall_readability_score: 8.39 8.32208582834 101% => OK
difficult_words: 91.0 98.500998004 92% => OK
linsear_write_formula: 10.5 12.3882235529 85% => OK
gunning_fog: 12.0 11.1389221557 108% => OK
text_standard: 13.0 11.9071856287 109% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.