The following is a recommendation from the Board of Directors of Monarch Books.
"We recommend that Monarch Books open a café in its store. Monarch, having been in business at the same location for more than twenty years, has a large customer base because it is known for its wide selection of books on all subjects. Clearly, opening the café would attract more customers. Space could be made for the café by discontinuing the children's book section, which will probably become less popular given that the most recent national census indicated a significant decline in the percentage of the population under age ten. Opening a café will allow Monarch to attract more customers and better compete with Regal Books, which recently opened its own café."
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation is likely to have the predicted result. Be sure to explain how the answers to these questions would help to evaluate the recommendation.
Recommendation provided by the board of directors of Monarch Books might prove to be fruitful for the book store in certain number of cases but the results predicted by the board cannot be considered absolutely unambiguous. Reason being, the claim made by them consists of several flaws and unsubstantiated assumptions which renders their line of reasoning weak and unconvincing.
To begin, the assumption that the Monarch books already has a rugged customer base because of the eclectic nature of the books present there cannot be considered a cogent reason. As it has been located at the same place for 20 years, there might be a possibility that the people living in the neighbourhood have developed a liking for other genres of books that the Monarch bookstore does not have. Also, the author's judgement might be quaint as he/she may be adjudicating the popularity of the Monarch bookstore from 5 or 10 years ago. Information regarding its popularity in the present times has not been specified which makes the board's suggestion of opening up a cafe to be considered for another round of questioning.
Furthermore, making space for a cafe by discontinuation of the children's section might not be good for the stores' sales as the data regarding decline in the number of 10 year olds is not given. What if, even after a drastic decline of the number of children in the country, sufficient number of them remain for visiting the Monarch bookstore. Absence of actual numbers makes it an onerous task to unequivocally conclude that sales for the children's section will experience a downfall. Lack of complete census data therefore presents a problem. In addition, what if the children's section contains books not just for kids upto 10 years of age, but upto 15 years? Answer to this question could provide some room for reconsideration of the suggestion made by the board.
Moreover, comparison of Monarch bookstore with Reagel Bookstore has no basis. What if the Monarch bookstore is already more popular that Reagel bookstore? What if it does not need to compete with it? Even the results of opening up a cafe at the Reagel Bookstore have not been specified. The possibility of underperformance of the Reagel bookstore even after opening up a cafe cannot be ignored. Also sales comparison cannot be made between the 2 stores as numerical information has not been taken into account. So, the primary reason for the unpersuasive nature of the board's reasons is lack of data.
Therefore, it could be concluded that a strong, one sided claim cannot be made based on the information given in the board's statement due to a high level of uncertainty of the contentions made in the argument. Amelioration of this ambiguity can be achieved if the board uses a quantitative approach to provide a recommendation rather than a qualitative one.
Comments
Essay evaluation report
Attribute Value Ideal
Final score: 4.5 out of 6
Category: Good Excellent
No. of Grammatical Errors: 02
No. of Spelling Errors: 0 2
No. of Sentences: 21 15
No. of Words: 475 350
No. of Characters: 2327 1500
No. of Different Words: 225 200
Fourth Root of Number of Words: 4.668 4.7
Average Word Length: 4.899 4.6
Word Length SD: 2.935 2.4
No. of Words greater than 5 chars: 163 100
No. of Words greater than 6 chars: 129 80
No. of Words greater than 7 chars: 84 40
No. of Words greater than 8 chars: 65 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 22.619 21.0
Sentence Length SD: 9.047 7.5
Use of Discourse Markers (%): 0.667 0.12
Sentence-Text Coherence: 0.314 0.35
Sentence-Para Coherence: 0.528 0.50
Sentence-Sentence Coherence: 0.124 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 3, column 410, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'authors'' or 'author's'?
Suggestion: authors'; author's
...arch bookstore does not have. Also, the authors judgement might be quaint as he/she may...
^^^^^^^
Line 3, column 635, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'boards'' or 'board's'?
Suggestion: boards'; board's
... has not been specified which makes the boards suggestion of opening up a cafe to be c...
^^^^^^
Line 7, column 396, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Also,
...er opening up a cafe cannot be ignored. Also sales comparison cannot be made between...
^^^^
Line 9, column 118, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'boards'' or 'board's'?
Suggestion: boards'; board's
...e based on the information given in the boards statement due to a high level of uncert...
^^^^^^
Transition Words or Phrases used:
also, but, furthermore, if, may, moreover, regarding, so, therefore, in addition
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 21.0 19.6327345309 107% => OK
Auxiliary verbs: 15.0 12.9520958084 116% => OK
Conjunction : 5.0 11.1786427146 45% => More conjunction wanted.
Relative clauses : 8.0 13.6137724551 59% => More relative clauses wanted.
Pronoun: 19.0 28.8173652695 66% => OK
Preposition: 70.0 55.5748502994 126% => OK
Nominalization: 22.0 16.3942115768 134% => OK
Performance on vocabulary words:
No of characters: 2371.0 2260.96107784 105% => OK
No of words: 474.0 441.139720559 107% => OK
Chars per words: 5.00210970464 5.12650576532 98% => OK
Fourth root words length: 4.66599839874 4.56307096286 102% => OK
Word Length SD: 2.96481665511 2.78398813304 106% => OK
Unique words: 226.0 204.123752495 111% => OK
Unique words percentage: 0.476793248945 0.468620217663 102% => OK
syllable_count: 747.0 705.55239521 106% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 1.0 4.96107784431 20% => OK
Article: 5.0 8.76447105788 57% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 21.0 19.7664670659 106% => OK
Sentence length: 22.0 22.8473053892 96% => OK
Sentence length SD: 52.0468130465 57.8364921388 90% => OK
Chars per sentence: 112.904761905 119.503703932 94% => OK
Words per sentence: 22.5714285714 23.324526521 97% => OK
Discourse Markers: 3.80952380952 5.70786347227 67% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 4.0 5.25449101796 76% => OK
Sentences with positive sentiment : 7.0 8.20758483034 85% => OK
Sentences with negative sentiment : 6.0 6.88822355289 87% => OK
Sentences with neutral sentiment: 8.0 4.67664670659 171% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.265526238126 0.218282227539 122% => OK
Sentence topic coherence: 0.0774515576302 0.0743258471296 104% => OK
Sentence topic coherence SD: 0.0684693915234 0.0701772020484 98% => OK
Paragraph topic coherence: 0.147407967048 0.128457276422 115% => OK
Paragraph topic coherence SD: 0.0727628361793 0.0628817314937 116% => OK
Essay readability:
automated_readability_index: 13.4 14.3799401198 93% => Automated_readability_index is low.
flesch_reading_ease: 49.15 48.3550499002 102% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 11.9 12.197005988 98% => OK
coleman_liau_index: 12.02 12.5979740519 95% => OK
dale_chall_readability_score: 8.53 8.32208582834 102% => OK
difficult_words: 114.0 98.500998004 116% => OK
linsear_write_formula: 14.5 12.3882235529 117% => OK
gunning_fog: 10.8 11.1389221557 97% => OK
text_standard: 9.0 11.9071856287 76% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.