The following is taken from a memo from the advertising director of the Super Screen Movie Production Company."According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any

Essay topics: The following is taken from a memo from the advertising director of the Super Screen Movie Production Company.

"According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the past year. Clearly, the contents of these reviews are not reaching enough of our prospective viewers. Thus, the problem lies not with the quality of our movies but with the public's lack of awareness that movies of good quality are available. Super Screen should therefore allocate a greater share of its budget next year to reaching the public through advertising."

Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation and the argument on which it is based are reasonable. Be sure to explain how the answers to these questions would help to evaluate the recommendation.

adi_mathur's picture

The memo presented from the advertising director of the Super Screen Movie Production Company states that there is a decrease if the attendance of the people during past year. The argument states that even though the reviews by the reviewers about the specific Super Screen Production Movies has increased but have not reached the correct amount of prospet viewers, this statement clearly indicates the plethora of assumptions that have been take for granted by the author. Without providing any specifics about the survey developing such arguments is completely unwarranted and if these assumptions are not addresses then the complete argument falls apart.

The author mentions that viewers have decreased in comparision to part year but he fails to mention the trend that is being followed by the viewers of Super Screen Movies. Author has also not mention any thing about the places where the survey was conducted, weather it was a country wide survey or it was specific to a perticualar location. Even if we assume that the survey conducted was nation wide there is no mention of results of previous surveys, even there is no mention that if there was ever any survey conducted by Super Screen Movies Prodcution Company. It is certainly possible that they might have conducted the survey for the first time and have no clue no how to derive results from the survey.

Author also fails to mention anything about how the survey was conducted and how many people took part in it. Since there is no mention of place and time of survey, it is also possible that the survey was conducted when there was no myriad number of movies were produced by the Super Screen Movies. If in past year there were only a few movies produced by the Super Screen Movies than it is inevitable to retain same number of viewers. There is also no metion of what kind of movies were produced by the Super Screen Movies, as they might have shifted from producing Super hero movies to romantic movies or more of literary and conventioanl movies. All these aspects have not been addresses in the argument which makes the compete conclusion of the argument specious. There is also no mention of how many of threaters were readly playing the movies produced by the Super Screen Movies. There are chances that the survey conducted was in locations where there was hegmony of movies by some other producer.

Since the trend of past several years is not given then thus the numbers stated by the survey could have been more spurious, as if the viewers might have decreased compared to past years but could have been significantly higher whn compared to 2-3 years back. Author also states that the number of reviews by the reviewers have increased on specific Super Screen Movies but it doesn't imply that the production quality have increased or the movies were actually good. The increase can also be because of just a specific group of people who reviewed those movies this year which they would have not reviewed in several past years. There can be an improvement in the techonology because of which the people might have reviewed it more, there is also no reference to which the number of reviews have increased. It can also be possible that the movies produced were so bad that people even didn't bothered to give a bad review, or the it can be possible that the reviewing procedure could have been very tedious that people didn't bother to review the movies.

Thus, it is clear that until all the aforementioned assumptions are not answered, actions taken on any conclusions drawn from the argument will eventually lead to losses for the company. If author would have taken the above mentioned assumptions in the argument and might have provided concrete evidences than the argument would have been more assertive and credible. Hence the allocation of huge budgets to the publivity event would result as a futile act and not be considered for pragmatic purposes.

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Comments

Grammar and spelling errors:
Line 2, column 200, Rule ID: ANY_BODY[2]
Message: Did you mean 'anything'?
Suggestion: anything
...een Movies. Author has also not mention any thing about the places where the survey was c...
^^^^^^^^^
Line 2, column 390, Rule ID: NATION_WIDE[1]
Message: Did you mean 'nationwide'?
Suggestion: nationwide
...we assume that the survey conducted was nation wide there is no mention of results of previ...
^^^^^^^^^^^
Line 3, column 77, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...g about how the survey was conducted and how many people took part in it. Since t...
^^
Line 3, column 300, Rule ID: SENTENCE_FRAGMENT[1]
Message: “If” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...re produced by the Super Screen Movies. If in past year there were only a few movi...
^^
Line 3, column 427, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...t is inevitable to retain same number of viewers. There is also no metion of what...
^^
Line 3, column 721, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...n addresses in the argument which makes the compete conclusion of the argument specious. Th...
^^^^^^^^^^^
Line 4, column 377, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
... on specific Super Screen Movies but it doesnt imply that the production quality have ...
^^^^^^
Line 4, column 885, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: didn't
...s produced were so bad that people even didnt bothered to give a bad review, or the i...
^^^^^
Line 4, column 925, Rule ID: DT_PRP[1]
Message: Possible typo. Did you mean 'the' or 'it'?
Suggestion: the; it
...didnt bothered to give a bad review, or the it can be possible that the reviewing proc...
^^^^^^
Line 4, column 1018, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: didn't
...ould have been very tedious that people didnt bother to review the movies. Thus, it ...
^^^^^
Line 5, column 197, Rule ID: IF_WOULD_HAVE_VBN[1]
Message: Did you mean 'had taken'?
Suggestion: had taken
...ad to losses for the company. If author would have taken the above mentioned assumptions in the ...
^^^^^^^^^^^^^^^^
Line 5, column 368, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Hence,
... have been more assertive and credible. Hence the allocation of huge budgets to the p...
^^^^^

Transition Words or Phrases used:
actually, also, but, first, hence, if, so, then, thus, kind of

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 45.0 19.6327345309 229% => Less to be verbs wanted.
Auxiliary verbs: 17.0 12.9520958084 131% => OK
Conjunction : 16.0 11.1786427146 143% => OK
Relative clauses : 25.0 13.6137724551 184% => OK
Pronoun: 38.0 28.8173652695 132% => Less pronouns wanted
Preposition: 79.0 55.5748502994 142% => OK
Nominalization: 24.0 16.3942115768 146% => OK

Performance on vocabulary words:
No of characters: 3266.0 2260.96107784 144% => OK
No of words: 672.0 441.139720559 152% => Less content wanted.
Chars per words: 4.86011904762 5.12650576532 95% => OK
Fourth root words length: 5.09145979004 4.56307096286 112% => OK
Word Length SD: 2.43441283657 2.78398813304 87% => OK
Unique words: 250.0 204.123752495 122% => OK
Unique words percentage: 0.372023809524 0.468620217663 79% => More unique words wanted or less content wanted.
syllable_count: 1031.4 705.55239521 146% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.96107784431 101% => OK
Article: 4.0 8.76447105788 46% => OK
Subordination: 7.0 2.70958083832 258% => Less adverbial clause wanted.
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 3.0 4.22255489022 71% => OK

Performance on sentences:
How many sentences: 22.0 19.7664670659 111% => OK
Sentence length: 30.0 22.8473053892 131% => The Avg. Sentence Length is relatively long.
Sentence length SD: 47.7276190464 57.8364921388 83% => OK
Chars per sentence: 148.454545455 119.503703932 124% => OK
Words per sentence: 30.5454545455 23.324526521 131% => OK
Discourse Markers: 2.81818181818 5.70786347227 49% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 12.0 5.25449101796 228% => Less language errors wanted.
Sentences with positive sentiment : 12.0 8.20758483034 146% => OK
Sentences with negative sentiment : 8.0 6.88822355289 116% => OK
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.265761290644 0.218282227539 122% => OK
Sentence topic coherence: 0.105433864173 0.0743258471296 142% => OK
Sentence topic coherence SD: 0.118574067469 0.0701772020484 169% => OK
Paragraph topic coherence: 0.166268942298 0.128457276422 129% => OK
Paragraph topic coherence SD: 0.0807188283464 0.0628817314937 128% => OK

Essay readability:
automated_readability_index: 16.7 14.3799401198 116% => OK
flesch_reading_ease: 49.49 48.3550499002 102% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 13.8 12.197005988 113% => OK
coleman_liau_index: 11.5 12.5979740519 91% => OK
dale_chall_readability_score: 8.13 8.32208582834 98% => OK
difficult_words: 128.0 98.500998004 130% => OK
linsear_write_formula: 18.5 12.3882235529 149% => OK
gunning_fog: 14.0 11.1389221557 126% => OK
text_standard: 14.0 11.9071856287 118% => OK
What are above readability scores?

---------------------
Write the essay in 30 minutes.

Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.

Sentence: The argument states that even though the reviews by the reviewers about the specific Super Screen Production Movies has increased but have not reached the correct amount of prospet viewers, this statement clearly indicates the plethora of assumptions that have been take for granted by the author.
Error: prospet Suggestion: prospect

Sentence: The author mentions that viewers have decreased in comparision to part year but he fails to mention the trend that is being followed by the viewers of Super Screen Movies.
Error: comparision Suggestion: comparison

Sentence: Author has also not mention any thing about the places where the survey was conducted, weather it was a country wide survey or it was specific to a perticualar location.
Error: perticualar Suggestion: particular

Sentence: There is also no metion of what kind of movies were produced by the Super Screen Movies, as they might have shifted from producing Super hero movies to romantic movies or more of literary and conventioanl movies.
Error: conventioanl Suggestion: conventional
Error: metion Suggestion: No alternate word

Sentence: There is also no mention of how many of threaters were readly playing the movies produced by the Super Screen Movies.
Error: threaters Suggestion: No alternate word
Error: readly Suggestion: No alternate word

Sentence: There are chances that the survey conducted was in locations where there was hegmony of movies by some other producer.
Error: hegmony Suggestion: region

Sentence: Since the trend of past several years is not given then thus the numbers stated by the survey could have been more spurious, as if the viewers might have decreased compared to past years but could have been significantly higher whn compared to 2-3 years back.
Error: whn Suggestion: who

Sentence: There can be an improvement in the techonology because of which the people might have reviewed it more, there is also no reference to which the number of reviews have increased.
Error: techonology Suggestion: technology

Sentence: Hence the allocation of huge budgets to the publivity event would result as a futile act and not be considered for pragmatic purposes.
Error: publivity Suggestion: publicity

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argument 1 -- not OK

argument 2 -- not OK

argument 3 -- not OK
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here goes a sample:
https://www.testbig.com/gmatgre-argument-task-essays/following-taken-mem...

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Attribute Value Ideal
Final score: ? out of 6
Category: Poor Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 11 2
No. of Sentences: 22 15
No. of Words: 675 350
No. of Characters: 3226 1500
No. of Different Words: 246 200
Fourth Root of Number of Words: 5.097 4.7
Average Word Length: 4.779 4.6
Word Length SD: 2.404 2.4
No. of Words greater than 5 chars: 231 100
No. of Words greater than 6 chars: 152 80
No. of Words greater than 7 chars: 108 40
No. of Words greater than 8 chars: 61 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 30.682 21.0
Sentence Length SD: 8.265 7.5
Use of Discourse Markers (%): 0.909 0.12
Sentence-Text Coherence: 0.369 0.35
Sentence-Para Coherence: 0.571 0.50
Sentence-Sentence Coherence: 0.151 0.07
Number of Paragraphs: 5 5